adidas
How Can We Define The Chinese Cultural Consumer In 2023?
Attributing specific characteristics by age group is too reductive in China, as CCCs span both Gen Z and millennials as well as older individuals. Read More
Earnings: Ralph Lauren Charges Ahead While Canada Goose, Adidas Brace For China Setbacks
While Ralph Lauren posts better-than-expected profits and maintains an optimistic outlook for the year, other fashion players are slashing their forecasts. Read More
Raf Simons Has Shuttered. What Happens To The Adidas Collaborations Now?
Bidding farewell to Raf Simons, Jing Daily reflects on the brand’s contribution to luxury fashion sneakers, and whether those Adidas silhouettes will now become sought-after collectors’ items. Read More
Why Kayne West’s Self-Destruction Should Scare Luxury Brands
When we see the events around Kayne West, it becomes clear that Gen Z is already the most influential customer group for any luxury brand. Read More
Adidas Scouts Su Yiming And DHL’s Back In Fashion: China Collabs Of The Week
How to tap Chinese Gen Z? Check out this week’s column for ideas. From music artist fanbases to media publications, labels have all interests covered. Read More
Adidas and Balenciaga Cast Out Kanye After Anti-Semetic Remarks. What Does China Make Of It?
Adidas and Balenciaga have both cut ties with Kanye West over his recent bad behavior. But is China as outraged by his antics as the West? Read More
It’s Not Just Western Brands: Li-Ning Stokes Nationalist Controversy And Anger
Li-Ning shares plummeted 13 percent after consumers pointed out that looks from its latest collection resemble the uniforms of Japanese WWII soldiers. Read More
China Collabs Of The Week: Dragon Jewelry, Streetwear For Pets, And Fengyi Tan
A quick dive into our top five brand collaborations this week, which includes Canada Goose’s new collection with Feng Chen Wang and Xu Zhen. Read More
Luxury Outpaces Other Industries With NFT Drops, New Study Finds
CoinGecko’s new report reveals that the luxury and apparel industry is marching to the beat of its own drum when it comes to NFT drops. Should brands hesitant to explore… Read More
Is Nike Losing Its Collab Dominance?
Following the Xinjiang cotton crisis, Nike’s popularity has continued to wane in mainland China. But is its collaboration strategy also partly to blame? Read More
