618 Mid-year Shopping Festival
Is China’s ‘618’ Shopping Fever Cooling Down?
The revenge consumption that emerged in 2020 is hard to replicate in 2022, as Chinese consumers have become more rational and cautious. Read More
What China’s Moderate Q2 GDP Growth Means For Luxury
China’s GDP in Q2 2021 was slightly below analyst estimates, but retail sales remained strong. Should luxury players be concerned? Read More
Has Livestream Selling Peaked in China?
The total turnover and gross merchandise value of the top Chinese livestreamers plunged in July. What’s it mean for the future of livestream selling? Read More
App Watch: Can Kuaishou Help Luxury Reach China’s Mass Audience?
Kuaishou, the short-video platform, may not be originally designed for luxury brands. Will that change as the app reaches 300 million viewers? Read More
Can COVID-19 Cool Off China’s Scalding Sneaker Market?
China’s primary and secondary sneaker markets experienced turbulence during the COVID-19 pandemic, but is China's “sneaker bubble” finally about to burst? Read More
Is Targeting Vouchers A Successful Strategy For Brands
As China’s voucher scheme drives the local spending demand, how can brands leverage this opportunity to accelerate their recovery in China’s market? Read More
