618 festival
4 Ways Chinese Innovation Is Shaping Global E-Commerce
From the recent boom of livestreams to 24-7 customer service, Chinese innovation is shaping global e-commerce, providing a glimpse of shopping’s future. Read More
C-Beauty Surpass International Brands For The First Time
For the first time, Chinese beauty labels surpassed international competitors in online GMV, with Florasis and Perfect Diary topping the list. Read More
Suning Makes Moves Into Luxury Commerce and Douyin Content
Following in the footsteps of rival JD.com, mega-retailer Suning is making a bigger push into content and high-end commerce with recent bold moves. Read More
Are Chinese Consumers Over Celebrity Livestreaming?
As e-commerce livestreaming has taken off in China, celebrities have started flocking to the format as a way to generating income. Read More
Will China’s Shopping Festivals Save The Luxury Market?
To offset COVID-19 losses, brands joined China’s three-week shopping holiday, 618, including many luxury brands that have long shied away from discounts. Read More
E-commerce Giants Up Their Livestreaming Game for 618 Shopping Festival
This year's mid-year sales promotion 618 Shopping Festival, e-commerce is teaming up with live streaming platforms to boost sales. Read More
JD.com Heats Up the Battle for 618 Dominance
E-tailer JD.com kicked off China’s mid-year shopping event 618 festival today by announcing soaring sales across a number of categories. Read More
