Search Results: xiaohongshu
Viral Products For The Win: New Data From Xiaohongshu
A new Xiaohongshu report proves how much social media is governing Chinese Gen Z luxury spending — from buying products to being introduced to new brands. Read MoreWhy ByteDance’s Attempt To Mimic Xiaohongshu Failed Again
ByteDance’s app Kesong, which resembles Xiaohongshu, was removed from the app store just a few weeks after its release. Where did it go wrong? Read MoreHow Xiaohongshu Rides the Digital Fashion Wave
Is Xiaohongshu's technology and niche fashion community enough to maintain a competitive advantage in China’s NFT landscape? Read MoreXiaohongshu Cracks Down on Users and Businesses in Bid to Keep ‘Authentic’
From cracking down on wealth flaunting to releasing community guidelines for businesses, Xiaohongshu is bent on cleaning up content this month. Read More3 Key Takeaways From Xiaohongshu’s Beauty Trend Report
With the 2022 Xiaohongshu Beauty Trends Report out this month, Jing Daily highlights three key takeaways to help brands navigate the platform. Read MoreXiaohongshu Launches New Collaboration with Homegrown Brands
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MoreWhy Shushu/Tong and Charles & Keith Collab Has Taken Over Xiaohongshu
Shushu/Tong and Charles & Keith discuss their brand new capsule collection and the keys to a successful collaboration. Read MoreIs Xiaohongshu Losing Steam?
Sometimes referred to as the "Instagram of China," Xiaohongshu, like many fellow Chinese platforms, is no one-trick pony. Read MoreXiaohongshu Deletes Posts by 29 Brands in ‘False Marketing’ Crackdown
Xiaohongshu has banned 29 brands for false advertising. What will the loss of the lifestyle sharing platform mean for these players? Read MoreIs Xiaohongshu Becoming Dangerous for Luxury Brands?
China’s Gen Z-favored platform Xiaohongshu is under fire for inauthentic posts. Could the site lose its good reputation with young luxury shoppers? Read More