Search Results: masculinity
Supreme x Tiffany Is Happening—But Will It Work?
The rumors are confirmed. The Supreme x Tiffany's collaboration will drop this week. Is the hype going to work this time? Read More
Shanghai Fashion Week Takes Off, Fueled by China’s Gen Z
Having been relatively untouched by the pandemic, Shanghai Fashion Week’s youthful spirit continued to lure Gen-Z China to its innovative designers. Read More
Juicy Couture’s New China Strategy Starts with STAFFONLY
Jing Daily connected with Juicy Couture and Shanghai’s STAFFONLY after the Californian brand’s first-ever Chinese brand collaboration. Read More
China Bans Effeminate Men and Abnormal Esthetics From TV
China’s male idols are on the chopping block once again as authorities ban “sissy men” on TV. What will brands do with their pretty ambassadors? Read More
Forget Gender-Neutral Fashion. Chinese Men Want Women’s Clothes
Chinese men have turned to women’s clothes for inspiration. But can brands capitalize on this trend while the government pushes traditional masculinity? Read More
Where Do Luxury Brands Go After the Kris Wu & Zhang Zhehan Scandals?
After the Kris Wu scandal, luxury brands terminated their contracts with him. But that doesn’t imply that these brands are off the hook. Read More
How Shiseido Cornered China’s Skincare Market
After 40 years in the market, how did Japanese beauty giant Shiseido beat out global competitors and capture China’s beauty crown? Read More
Maison Margiela Exhibits Its House Legacy At Shanghai Popup
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
Are China’s “Little Fresh Meat” Idols Losing Their Luster?
Major platforms like iQiyi and Tencent are recruiting diverse faces for their competition shows. Does this mean China’s idol aesthetic is changing? Read More
Omnichannel Marketing Drives Berluti’s Legacy Reinvigoration in China
Berluti has unveiled its first China art event — a masterful blend of digital and physical initiatives exploring the pandemic-related boundaries. Read More
