Search Results: Zhou Dongyu
British Luxury Brands at LFW Look to China for Brexit Protection
As Brexit evolves, British luxury brands, unsure of how it will affect them, are looking toward the continued buying power of Chinese consumers. Read More
At LFW, Which Brands Resonated With China’s Millennials?
Fashion week presents an opportunity for brands to connect with Chinese audiences. In London, some brands excelled while others missed the mark. Read More
T Mag’s China International Style Conference 2018
In this conference, T Mag China has invited Feiyu Tian, art historian and curator of Ullens Center for Contemporary Art (UCCA), Sculptor Jianguo Sui, Kai-Uwe Bergmann, the co-founder from BIG Construction… Read More
Contemporary Femininity: What Luxury Brands Can Learn from China’s Megahit Reality Show 101
As reality show 101 demonstrates, in China’s evolving feminist culture, a variety of different women are now being idolized by young consumers. Read More
Fashion Retailers in China Go Cashier-free Using Facial Recognition
Payment technology is already more seamless in China. Will the country also lead the world in high-tech retail experiences? Read More
The 10 Cosmetics Brands that Dominated China in 2017
Cosmetics are a key market for luxury brands trying to reach new, younger customers. Which brands are doing the category best? Read More
Western Brands Cultivate Thanksgiving Culture in China Through Marketing Campaigns
Chinese consumers tend to be very open-minded in absorbing the customs of Western festivals such as Thanksgiving and have a lot of fun with them. Read More
Why Luxury Brands’ Approach to “Chinese Aesthetics” Fails
The Palace Museum tapes used by consumers to decorate luxury lipstick products is an example of design based on cultural references, not assumptions. Read More
Alibaba Unveils Exclusive Luxury Pavilion Courting Super-Wealthy Chinese Shoppers
Alibaba Group released the Luxury Pavilion, an online shopping platform created exclusively for China's ultra-rich shoppers. Read More
How High-End Brands Leverage Chinese Social Media During Fashion Week
Marketing resource platform ChoZan shows how brands can use WeChat, Weibo, live-streaming, and more to win over Chinese consumers at a critical time in fashion. Read More
