Search Results: Tod's
Alibaba’s Strong Q4 Earnings Trigger Tumultuous Sharemarket Response
Despite the shaky response from investors, Alibaba still looks undervalued to analysts. Read More
US Trade Rep Names Taobao a “Notorious Market.” Again.
Alibaba refuted the United States Trade Representatives' 2017 "Notorious Markets" list, calling itself the victim of the Sino-American political tension. Read More
These WeChat Campaigns Won Over Chinese Luxury Tourists During China’s ‘Super’ Golden Week
China had an eight-day Golden Week holiday this year, which, for luxury brands, represents a key opportunity to capture the attention of Chinese travelers. Read More
Chinese E-Tailer Secoo Inks Deal With European Footwear Industry to Beef Up Premium Shoe Offering
China's luxury e-tailer Secoo Holding recently signed an exclusive partnership with CEC to enrich its premium shoe offering to Chinese consumers. Read More
Yang Mi Becomes Face of Michael Kors Collection for Duty-Free Giant DFS
Today on social media, Chinese consumers are talking about Yang Mi as the face of Michael Kors' special collection and Tod's new global ambassador. Read More
China’s Luxury E-tailer Secoo Joins E-Commerce Battle With $100-Million US IPO
China's domestic luxury e-tailer Secoo filed with the U.S. stock exchange to raise up to $100 million for an IPO, raising the stakes for Alibaba and JD. Read More
China Saves Tod’s Sales for the First Half of 2017
China is the only region that showed positive growth, according to a report by Italian brand Tod's, which now has to figure out how to tap its potential. Read More
Is the Selling Power of China’s KOLs Changing the Nature of Chinese E-commerce Marketing?
We look at four case studies of recent examples of this influence-to-sales shift, and provide tips on how to get the best results from similar partnerships. Read More
Trending in China: Angelababy’s Throwback Looks in Founding of an Army
From the star-packed cast of China's patriotic new film to Mr. Bags's 3 million followers, here's what Chinese consumers are buzzing about on social media. Read More
Givenchy Wins on Gogoboi’s New E-Commerce Channel
Givenchy became the first luxury brand to sell products on Chinese KOL Gogoboi's own e-commerce channel; and it was a hit with fans. Read More
