Search Results: Sephora
E-commerce vs. Brick and Mortar: Which Wins the Holiday Season?
When marketing luxury in China, is e-commerce or brick and mortar more important? It depends on how you tailor them for today's Chinese consumers. Read More
The Luxury Symposium 2020
Disruption and challenges: Where luxury goes next The fourth annual Luxury Symposium, organized by the French Chamber of Commerce and Industry in Hong Kong (FCCIHK), is a half-day conference that… Read More
6 Beauty Industry Trends in China Brands Must Know
Beauty is booming in China, but there are new developments in this lucrative market that beauty brands should be aware of right now. Read More
Why Natural Skincare Brands are Targeting China
Organic and green skincare is increasingly important to Chinese consumers, but can new beauty brands compete with massive, entrenched global brands? Read More
App Watch: Why Western Beauty Brands Should Collaborate with “Beauty Evolution”
To better engage Chinese consumers, Western luxury beauty brands should look beyond Weibo and WeChat and into emerging platforms like Beauty Evolution. Read More
How Luxury Brands Celebrated China’s 70th Anniversary
Many Western luxury brands and retailers have launched — for the very first time — special products or campaigns to celebrate China’s 70th anniversary. Read More
Young Chinese Want ‘Green’ Beauty (But Who Will Give it to them?)
Brands chasing the Chinese ‘green’ beauty market must navigate consumer aspirations, purchasing behaviors, and product definitions to find success. Read More
Fenty Beauty By Rihanna Officially Lands in China
Starting from September 3, Fenty Beauty will officially land in Hong Kong and Macau, without compromising its commitment to cruelty-free products. Read More
Try Now Buy Now: Armani Beauty Debuts Very First WeChat AR Mini Program
The cosmetics line under the Italian house Armani, in partnership with L’Oreal, was the first luxury brand to debut an AR Mini Program on WeChat. Read More
What China’s Retail Expansion and Disruption Means for Luxury Brands
The market research firm eMarketer forecast China’s retail e-commerce sales is set to grow by roughly 27 percent to reach $1.94 trillion in 2019. Read More
