Search Results: Sephora
How Nike’s Food Delivery Collaboration Satisfied Consumer Appetites
We analyze digital brand campaigns from Louis Vuitton's Escale campaign to Nike's limited drop on online food delivery app Eleme. Read More
Will LVMH’s Resilience Last for the Rest of 2020?
In the 2020 Q1 earnings call, LVMH's CEO Bernard Arnault said that Chinese consumers will continue to spend more in their home country. Read More
The Virus Crisis Forces Retailers to Think Omnichannel
The coronavirus has dealt a major blow to luxury mall sales in China, but could this be an opportunity for companies to try new, hi-tech sales solutions? Read More
LVMH Finished 2019 On A High, While Coronavirus Beats Hong Kong Protests As Top China Concern
According to LVMH full-year financial report released on Tuesday, the group’s revenue rose 15 percent to €53.7 billion during 2019. Read More
What The 5G Revolution Means For Luxury Fashion
The 5G data explosion will change every aspect of everyday life, with the growing adoption of VR, AR, and AI offering consumers richer experiences. Read More
Luxury Symposium: Opportunities and Challenges of the Greater China Luxury Market in 2020
Over 200 brands and retailers in the APAC regions gathered at the 4th edition of Luxury Symposium in Hong Kong to learn about the luxury market in China. Read More
The New Generation of C-Beauty
C-beauty (Chinese beauty) products used to be considered low-priced alternatives to top-shelf international brands — but no longer. Read More
What We Learned from WeChat Luxury Campaigns in 2019
Luxury brands continued to experiment with WeChat Mini Programs in 2019, from AR participation to membership programs, we outline the year’s best efforts. Read More
E-commerce vs. Brick and Mortar: Which Wins the Holiday Season?
When marketing luxury in China, is e-commerce or brick and mortar more important? It depends on how you tailor them for today's Chinese consumers. Read More
The Luxury Symposium 2020
Disruption and challenges: Where luxury goes next The fourth annual Luxury Symposium, organized by the French Chamber of Commerce and Industry in Hong Kong (FCCIHK), is a half-day conference that… Read More
