Search Results: Li Xian
Pepsi’s Peachy Tune With Li Xian Takes Off On Weibo
A recent Pepsi initiative shows how each Chinese social media platform offers its own unique ways of creating content and promoting campaigns. Read MoreChinese Art Critic Li Xianting: Collecting Chinese Contemporary Art Is A Kind Of “Cultural Creation”
At recent events like the Global Collecting Forum and the Songzhuang Art Festival's Conference of Collectors of Chinese Contemporary Art, a major topic of discussion among Chinese scholars and art… Read MoreFrom Xiao Zhan to Eileen Gu: Milan Fashion Week secures spotlight leveraging Chinese stars
Jing Daily’s new KOL Tracker examines Chinese stars’ attendance at Milan Fashion Week. Are they a solid investment for brands looking to boost their visibility in China? Read MoreBeyond sunscreen: How sun protection became a global lifestyle
As temperatures this summer hit record highs, Western consumers are slowly adopting the sun protection measures that have been commonplace in Asia for years. Read MoreOff-White Sanlitun Beijing Shutters, Foot Locker’s Hong Kong, Macau Stores To All Close
While some brands plan on expanding their Greater China store footprint this year, others are giving up and closing down. Read MoreLi-Ning Returns To Hong Kong After A Decade
Ten years have passed since Li-Ning’s first attempt at a Hong Kong flagship. What’s encouraging the brand, in a challenging COVID context, to try again? Read MoreSelling Beauty and Wellness to China’s ‘Anti-Emo’ Youth
China’s beauty economy has set its sights on mental health. This means shampoos, bath bombs, and other products claiming to ease "emo" thoughts. Read MoreLancôme Nets $1.5 Million in 10 Days on Douyin
Over 10 days in May, luxury beauty brand Lancôme had sales in excess of around $1.5 million on China’s short video platform Douyin. Read MoreLuxury Packaging Gets Second Life on China’s Resale Platforms
Luxury shopping bags became a crucial symbol for citizens during lockdown. Now, they’re surfacing in the resale market. What’s behind China’s love of paper carriers? Read MoreTop Social Star Li Ziqi Breaks the Illusion and Sues Influencer Agency
China’s most prominent cultural vlogger, Li Ziqi, hasn’t posted on her channels in months. Is this the end of her idyllic videos? Read More