Search Results: millennial
In Attempt to Lure Chinese Millennials, Michael Kors Collaborates with Huabei Credit
Michael Kors is the first luxury brand to work with online credit system Huabei, whose motto, "enjoy first and pay later," is a draw to Chinese millennials. Read More
Why the ‘Millennial’ Concept Fails in China
China's millennials can be divided into "post-80s" and "post-90s" generations, and the groups have different attitudes and spending habits. Read More
Kering Posts Record First-Half as Gucci Woos Chinese Millennials
The French luxury group is celebrating revenue growth as its brands benefit from a sharp rise in spending in the Asia Pacific region and Western Europe. Read More
Here’s What’s Inside the Chinese Millennial’s Paris Shopping Bag
Young Chinese shoppers in Paris are using social media to look for fashionable 'souvenirs' that are going to help them stand out, and luxury brands are starting to take note. Read More
Millennials Without Borders: Consumer Values Merge in the U.S. and China
For Chinese and American millennials raised on the internet, cultural currents, and more importantly consumer values, are converging across continents. Read More
How Self-Actualization Became the New Luxury for Chinese Millennials
As Chinese millennials seek more latitude in their personal identities, they are redefining what affluent consumerism means. Read More
Chinese Millennials Covet Dior, Prada When Shopping Abroad
Dior, Prada, Gucci and Coach are the top brand picks for Chinese millennials shopping abroad, according to a recent WeChat survey. Read More
Millennials Fuel Growth for Alibaba’s Luxury Auction Platforms
From jade jewels to designer handbags, luxury goods at auction are expected to make up one-third of e-commerce sales by 2022. Read More
Chinese Millennials Are Still Coming to Paris, But How Do They Shop?
Inspired by China's online bloggers and influencers, young, trendy Chinese travelers are beginning to wander beyond the historic luxury houses and to Paris's up-and-coming shopping districts. Read More
