Search Results: Yang Zi
Condé Nast China Loses Lawsuit From Former President
Ex-president Sophia Liao has won a labor arbitration case against her former employer, Condé Nast China. But did either side gain anything? Read MoreTakeaways From Jing Daily’s Webinar “The Future of C-Beauty: Cosmetics, Gen Z and Influence”
Our recent webinar on the future of C-Beauty was packed with innovative case studies and best practices to appeal to Chinese consumers. Read MoreLondon Fashion Week Continues to Attract Local Talent
London is the next stop for The Jing Daily Fashion Week score, a city known as a mecca for young creatives. Read MoreDoes Swapping Celebrities Damage Your Brand?
Luxury names lean heavily on celebrities in China, so does it matter when they need to cut ties with a big name and drop in another? Read MoreIs There an Opportunity for Adaptive Fashion in China?
'Inclusivity' has become a hot buzzword in most luxury marketing campaigns in China. Yet, consumers with disabilities are still underrepresented there. Read MoreMiu Miu Unveils Its “Mountain Club” Pop Up in China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MoreHow TikTok and Shein Are Taking Over the World
Among other things, 2020 will go down as the year that Chinese brands finally made it on the world stage, with TikTok and Shein leading the way. Read MoreForget Gender-Neutral Fashion. Chinese Men Want Women’s Clothes
Chinese men have turned to women’s clothes for inspiration. But can brands capitalize on this trend while the government pushes traditional masculinity? Read MoreAnta Versus Adidas: Will the Chinese Sportswear Brand Win?
Chinese sportswear brand Anta is on track to overtake adidas in market value. How did it manage to rival more renowned brands? Read MoreAfter the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Read More