Search Results: Birkin bag
Hermès First Quarter Sales Hit By COVID-19
Birkin handbag maker Hermès sales fell by 7.7% in the first quarter as the coronavirus outbreak forced it to close stores across the world. Read MoreRebound Strategies for US Luxury Brands
COVID-19 has hit US luxury brands hard, but the resulting disruptions and lengthy economic hardships need a novel rebound strategy. Read MoreAre Chinese Netizens Ready for Hermès Beauty?
Hermès is finally entering China's hot beauty arena with a new lipstick collection, but can they penetrate an already crowded and competitive field? Read MoreWhy Are Sneakers Cooler Than Luxury Shoes to Millennials?
Jing Daily goes deep at China’s biggest street-culture convention, Innersect, to figure out why “Sneakerheads” prefer streetwear sneakers to luxury shoes. Read MoreHermès Reveals Behind-the-Scenes to Its Craftsmanship via WeChat
On July 19, Hermès debuted a WeChat Mini Program, driving visitors to an in-person workshop in Xiamen to learn about their craftsmanship. Read MoreThe Most Discussed ‘It’ Fashion Items for China’s Youth in 2018
Weibo’s latest luxury industry white paper on hottest-selling items, categories, and brands in 2018 among Chinese post-80s, -90s, and -00s consumers. Read MoreHermès Optimistic Following Q3 Sales Boost from New Stores in China
While some are concerned about China's slowing economy, luxury goods companies such as Hermès haven't seen much of a slowdown in sales in the country. Read MoreHermès Launches Its First-Ever Chinese E-Commerce Site
Hermès has launched its Chinese e-commerce website on October 17, signaling its efforts to capture the demand of the country’s fast-growing online luxury shoppers. Read MoreChinese Whispers: Chinese Apparel Firm to Take a Stake in Jason Wu, and More
China's leading apparel company Semir Garments will take a stake in the parent company of the American luxury brand Jason Wu. Read MoreIs the Chinese Luxury Market’s Appetite for Leather Sustainable?
China’s economic rise has helped drive an unprecedented boom in luxury leather goods, but is this consumer demand sustainable? Read More