Search Results: xiaohongshu
Revenge Travel And Spending: Chinese New Year Domestic Tourism Generates Over $55 Billion In Revenue
The mainland is finally on the move again — and with revenge travel comes revenge shopping. What trends emerged over the Chinese New Year holiday? Read MoreEarnings: Burberry, Richemont Brave China Headwinds While Swatch Group Shoots For Record 2023
Despite tanking sales in December, luxury brands are hopeful that China’s reopening and Lunar New Year festivities will spell a more prosperous 2023. Read MoreAlibaba, Douyin Mall, Pinduoduo: Which Will Win Chinese E-commerce In 2023 And Beyond?
China is the world’s largest e-commerce market, set to reach $3.3 trillion by 2025. Here's how the country's major platforms are vying for domination. Read MoreWhat A Viral TV Drama Set In Yunnan Reveals About China’s Gen Z
China's younger generations are yearning for rural escapism through the popular C-drama “Meet Yourself,” which has been viewed over 1 billion times. Read MoreMeet The Five Chinese Fashion Influencers You Need To Know This Year
With China’s influencer market outpacing the rest of the world, who are the homegrown luxury and fashion KOLs that brands must follow? Read MoreDior Sculpts Pop-Up Out Of Ice At North China’s Ski Resort
Dior's ice sculpture has become a popular photo backdrop on Chinese social platforms, appealing to ski enthusiasts and resort visitors. Read MoreDecoding 2023’s Balletcore Aesthetic Trending On Chinese Social Media
Ballerina-inspired lifestyle aesthetics are taking over global social media. How is this phenomenon influencing China’s fashion lovers? Read MoreThe Brands Hopping Into The Chinaverse For Lunar New Year
China’s annual Lunar New Year season is back in full swing — and with it, brands are tapping the power of the Chinaverse to celebrate. Read MoreThe Road Ahead: How Luxury Car Retailers In China Learned To Disrupt
Prestige car brands like Porsche and Tesla are redesigning showroom experiences by drawing inspiration from the world of luxury fashion. Read MoreBarbies In Guo Pei, White Rabbit Beauty, And Monopoly Merchandise: China Collabs Of The Week
Nostalgia is the brand collaboration theme of the week, with Guo Pei partnering with Mattel Creations again, and SK-II adopting the White Rabbit candy IP. Read More