Why Independent Chinese Designers Are So Hot On NFTs
Given the popularity of digital collectibles among China’s young consumers, collaborations can significantly increase their public profile. Read More
7Up, Skaters, And The Pet Economy: China Collabs of the Week
Whether its partnering with beverage brands or creating mini streetwear apparel for pets, brands are finding new ways to connect to Gen Z in China. Read More
Je T’aime: ‘French Girl Style’ Wins Hearts In China
Niche brands pushing a feminine French aesthetic are winning over Chinese shoppers’ wallets with the help of savvy social media strategies. What’s next? Read More
JD.Com, Anta Beat Industry Rivals While Capri Gives Conservative Outlook
Despite being hit by COVID-19 disruptions, JD.com managed to outpace China’s retail industry and invite a flurry of luxury brands to its platform. Read More
Fendi Joins Forces With Meta For Its Virtual AR Sneakers Experience
Fendi is back in the metaverse, this time bringing Meta’s technology to its iconic Faster sneaker silhouette for a special AR experience. Read More
Riding The Wave Into China’s Latest Hype — Land Surfing
Land surfing is taking off in China. Over the past two years alone, 6 million locals have adopted the new hobby. How can brands tap the craze? Read More
Valentino’s Pink PP Is Set To Take Over Coastal City Aranya
Valentino's Pink PP will be rampant in the Aranya community, located in the Chinese coastal city of Qinhuangdao, between September 21 and late October. Read More
China’s Changing Fashion Landscape Stands To Benefit JNBY Group
Battered by unpredictable COVID lockdowns and flagging consumer confidence, China's retail environment remains challenging for foreign and domestic brands. Read More
Is It Safer For Luxury To Stick To Online-Only Drops In China?
Limited-edition product launches in China can stir a big frenzy. To avoid extreme crowds and chaos, luxury brands are relying on online-only sales. Read More
What The Chengdu And Shenzhen Lockdowns Mean For Luxury This Fall
Another month, another lockdown. There are serious fears for China’s retail as major cities go on high alert. Read More
Barbiecore Is Bringing Hot Pink Back With A Bang, But Reception In China Is Mixed
The popularity of hot pink has skyrocketed with the rise of the latest fashion trend, Barbiecore. But how does China feel about the color of the year? Read More
How Luxury Brands Survive In Times Of Acceleration And Disruption
As Web3 disrupts the world, brands will need radical solutions for how to manage the effects of aging technology while building up long-term luxury value. Read More
Experts Still Bullish On Chinese Luxury Watch Collectors, Despite Recent Resale Scares
Headlines of slumping luxury watch resales figures are sending fears of a sharp China market downturn. Is it scaremongering or just an adjustment? Read More
Diesel Mounts Giant Inflatable Sculptures In Shanghai
OTB-owned fashion brand Diesel presented shocking pop-up installations in Shanghai, which will likely benefit its expansion in China. Read More
Balmain Is The Latest To Tap Pokémon. What Will China Think?
After teaming up with Clarks and Uniqlo, Pikachu is getting the luxury treatment with Balmain. Will nostalgic Chinese consumers turn out for the collection? Read More
