Search Results: WeChat
Fendi Blends Star Power and Fashion in the Latest WeChat Mini Game
Collaborated directly with WeChat for a month, Fendi's latest Mini Program the very first WeChat game in the luxury industry. Read More
Deciphering Tencent’s WeChat Ecosystem
How is how WeChat is building up an entire ecosystem to empower luxury brands to conquer the era of social commerce in China. Read More
Louis Vuitton Educates Fans Via a New WeChat Mini Program
The luxury powerhouse Louis Vuitton has built up strategic WeChat Mini Programs to interact with the local consumers on a one-on-one basis. Read More
Will This New WeChat Feature Become the Next Social Commerce Mecca?
In April, WeChat launched a new feature called “Good Product Circle”, which looks like an effort to strengthen its social commerce capabilities. Read More
Decoding WeChat, The World’s First Super App
Killer apps like WeChat are not only the gateway to the Chinese market, but have also become a key inspiration for Western technology giants, particularly social media platforms. They created… Read More
How Hermès Utilizes WeChat to Provide VIP Experience for Fans
Here is how Hermès utilizing WeChat to not only reach their Chinese consumers, but also to strengthen the prestige and exclusivity of their offerings. Read More
The Hidden Power of WeChat Social CRM: What You Need To Know
Shanghai-based digital agency 31Ten recently published a report offering brands a hands-on guide on to how best navigate WeChat sCRM. Read More
Is WeChat Mini Programs Worth the Investment For Brands?
Advertising spent on Mini Program is projected to reach about $22 billion by 2022, according to Aladdin, a leading WeChat Mini Program analytics tool. Read More
Could WeChat Livestream Be a Shortcut For Brands to Sell?
Tencent opened up livestreaming on WeChat in early March, and has seen impressive sales results, we discuss the pros and cons for luxury brands to enter. Read More
