Search Results: Shiseido
Hermès, Tapestry Echo Chinese Economic Trends in Earnings Reports
Hermès, Tapestry, and Shiseido released their quarter-ending Dec. 31, 2018 earnings on Friday, with results echoing other luxury brands and analysts. Read More
Full Disclosure: Little Red Book Now Unmasks KOLs’ Paid Posts
The “brand partner platform” is a small step for Little Red Book, but a big step toward regulating the exploding influencer economy. Read More
The 8 Controversies That Shook China’s Luxury Industry in 2018
Controversial marketing mistakes in the Chinese market keep high-level executives at international luxury brands awake at night. Read More
Chinese Whispers: Macy’s Exits the Chinese Market, and More
The American department store Macy's announced that it would permanently shut down its Tmall flagship store by the end of this year. Read More
How Luxury Beauty Brands Are Adapting to Upheaval in China Ahead of the Holidays
Luxury beauty brands are adapting to China's regulations and the crackdown on daigou shoppers, but the brands are optimistic on the future of travel retail. Read More
Watch Out for These Beauty & Cosmetics Trends on Singles Day
Azoya Consulting takes a look at what’s going on and highlights a few major trends that may give us a clue as to which segments will perform well during this year’s Singles Day. Read More
3 Insights on the Future of Travel Retail from the Trinity Forum 2018
The travel retail industry, encompassing airport stores and downtown duty-free shopping, is set to bring fresh opportunities to the global luxury industry. Read More
Pretty in Pink? What ‘Dress for Success’ Means for Chinese Millennials
Luxury brands and retailers are using the "dress for success" concept and “pretty is power” association to market their goods to Chinese millennial women. Read More
The Booming Male KOL Market on Little Red Book
Persuasive tips with direct-buy buttons trigger male consumers to make fast but informed buying decisions on China's social commerce app Redbook. Read More
Three Tips for Using Influencers in China: Lessons from the Skincare Industry
A new report released by influencer marketing agency PARKLU shows 3 golden rules to maximize the value of China's beauty influencers. Read More
