Search Results: Loewe
Cultural Appreciation Vs. Appropriation: Navigating Luxury’s Cultural Marketing In China
As Chinese audiences closely scrutinize representations of their heritage, how can luxury brands navigate their approach to indigenous cultures in China? Read More
What 2022 Taught Us About Brand Collaborations
Navigating the avalanche of brand collaborations that came in 2022, our Collabs & Drops newsletter became a comprehensive, weekly highlight for China — and beyond. Here’s what we’ve learned. Read More
Looking Back: 2022’s Top 8 Global Campaigns In China
Pandemic uncertainty significantly impacted marketing plans in 2022. Still, there were impressive campaigns from which luxury players can learn from. Read More
From Palace x Gucci To Louis Vuitton x Nike, Here Are Our Global Collaboration Awards Of 2022
The year has served a few major fashion brand collaborations. Competitor clashes may have lost their shock factor, and high-low culture has seemingly collapsed, but we’ll always have viral drops. Read More
LVMH-Owner Bernard Arnault Overtakes Elon Musk As World’s Richest
This week, it was announced that Bernard Arnault, the chairman and CEO of LVMH, has taken the title of the wealthiest person in the world. Read More
Luxury Take Note: Chinese Cultural Consumers Want Creative Perks
One effective way that luxury brands have brought CCCs into the fold is by extending the same perks traditionally offered to their core VIP consumers. Read More
Virtual Influencers Are The New Faces Of Luxury Campaigns In Asia
Jing Daily takes a look at the humanoids making moves across Asia’s luxury landscape. Here’s who to keep on your radar for 2023. Read More
Alibaba And JD.com Keep Double 11 Revenues Secret. The Chinese Consumer Is Clearly Changing.
Keeping quiet on the final results of Double 11, China’s biggest e-commerce giants face stiff competition and changing consumer sentiment. Read More
Chinese Illustrators Have Brands In The Palm Of Their Hands
Thanks to China’s taste for cartoons and animated IPs, it’s prime time for artists like Vanilla Chi, Jiayi Li, and Oscar Wang. And global names are taking note. Read More
The Rise Of Indie Chinese ‘It’ Bags
This competitive market has long been dominated by Western heritage brands, but chic indie Chinese labels are now vying for market share. Read More
