• Can Fashion Brands Make Green Products Interesting to Chinese Consumers?

    There are many ways for businesses to talk green, but what really sticks with consumers? Brands are torn about how much to disclose about their initiatives. Read More
  • Why Wealthy Chinese are Pursuing Western Manners

    Jiaqi Luo  |  
    In China, it seems like a paradox that Western manners could become important during a period of growing nationalism, but that's exactly what's happening. Read More
  • App Watch: Why Luxury Brands Should Harness Zhihu’s Marketing Power

    China’s largest Q&A platform, Zhihu, is an insightful way for brands to respond to a shift in cultural attitudes towards luxury spending. Read More
  • How Would LVMH Redefine Tiffany?

    What would LVMH need to do in order to transform Tiffany from its historic past into a more relevant brand for millennials and younger global consumers? Read More
  • Alibaba Promotes “Greener” 11.11 Shopping Festival, But Criticism Remains

    Alibaba-invented Single’s Day offers an online shopping frenzy, but one area that has gotten less scrutiny is the environmental impact of the event. Read More
  • Will Failing in China Lead to Global Failure?

    Success or failure in China has become an excellent predictor of a brand's future around the world. We break down the reasons why. Read More
  • How Experiences are Defining Today’s Luxury Market

    What determines luxury values today are experiences, and this is what brands must do to give consumers the experiences they truly crave. Read More
  • How Luxury Brands Should Measure Influencer ROI

    Using scientific methodologies, Kantar China created a new approach for brands to measure their increasing spending on influencers. Read More
  • Chinese Whispers: Mo&Co. Parent Company Exits Hong Kong Market Temporarily & More

    Like EPO fashion group, many brands are taking a wait-and-see approach until the end of the year to renegotiate retail spaces or close down in Hong Kong. Read More
  • DFS Pioneers WeChat Facial Recognition Payment Outside Mainland China

    Following approval from the government, DFS piloted ten WeChat Facial Recognition Payment devices at T Galleria by DFS, Macau, City of Dreams last month. Read More