Search Results: streetwear

Netizens coined the term "Guochao" to describe local designers who were making Chinese nationalism trendy. Today, brands need to go beyond is basic concept. Read More

Givenchy appointed the American designer Matthew M. Williams as its new creative director, but will the its direction resonate with Chinese luxury shoppers? Read More

Certain marketing strategies produce better results than others, and cross-category marketing is one that has done well in China. Jing Daily looks at why. Read More

“World-weariness” is a hot new aesthetic category that Chinese Gen Zers are relating to, but can Western luxury fashion brands take advantage of this trend? Read More

How to create a successful food x beauty collaboration? Jing Daily reviews five beauty brands and food collaborations that attracted the Chinese Gen Zers. Read More

Join Jing Daily and Parsons School of Fashion for a live webinar on Wednesday, June 10 at 10:30 a.m. ET as we examine fashion's technology acceleration through the lens of Shanghai Fashion Week. Read More

As polarization intensifies between the East and the West, CLOT’s new collaboration with the Los Angeles label Rhude drops at a perfect time. Read More

To cater to the new Chinese cultural consumers, auction houses are entering the premium luxury resale space. Will this become the new norm? Read More

As China reopens, the Italian high-end streetwear brand MSGM decided to open its tenth store in Zhengzhou, China. What’s behind this strategy? Read More

After securing a Chinese trademark this week, the New York streetwear brand Supreme has opened the door to a range of new possibilities in China. Read More