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Search Results: livestream

  • What China’s Tightening Grip on Livestreaming Could Mean for Luxury

    November 24, 2020  |   Share
    China has announced plans to increase regulations on livestreaming content and limit spending by users, spelling trouble for luxury brands. Read More
  • Is Baidu’s New Livestream Investment Really Fraudulent?

    November 19, 2020  |   Share
    YY Live, the livestreaming platform Baidu plans to buy for $3.6 billion, has been deemed fraudulent in a Muddy Waters Research report. Read More
  • Digital Connections: How Arts Organizations Can Leverage Livestreaming in 2021

    November 19, 2020  |   Share
    Jing Daily sister publication Jing Culture & Commerce has released “Digital Connections: How Arts Organizations Can Leverage Livestreaming in 2021”, the first report to focus on livestreaming in the context… Read More
  • The Wang Han Scandal Delivers Another Blow To Celebrity Livestreaming

    November 17, 2020  |   Share
    Chinese TV host Wang Han stirred controversy recently after receiving a $15,000 fee to host a livestream where most of the sales were returned. Read More
  • Top Livestreamer Viya Launches Her Own Collection

    October 17, 2020  |   Share
    Viya’s swift move into designer fashion makes her stand out among the sea of Taobao apparel sellers, and also opens doors for international collaborations. Read More
  • Digital Connections: What Arts Organizations Can Learn From China’s Livestreaming Trend

    October 16, 2020  |   Share
    Join Jing Culture & Commerce, Fliggy, the travel services platform of Alibaba, and The British Museum for an in-depth exploration of livestreaming and its potential for museums, cultural institutions, and… Read More
  • JD.com Cashes In On Livestreaming

    October 1, 2020  |   Share
    China’s e-commerce giant JD.com has ramped up its livestreaming efforts by opening a base in Shaanxi Province dedicated to the billion-dollar medium. Read More
  • Marketing

    5 Tips For Choosing The Best KOL Livestreamer

    September 30, 2020  |   Share
    Choosing the right KOL livestreamer can be tricky for brands working in China, but these five tips can help you find the best fit. Read More
  • Navigating Fake Livestream Traffic in China: A Guide For Brands

    September 29, 2020  |   Share
    From viewership numbers for livestreaming sessions and followers number to sales numbers that result from a session, everything in livestreaming can be faked. Read More
  • Hour-Long Livestreaming Event Sets New Beauty Sales Record for DFS

    August 27, 2020  |   Share
    Leading travel retailer DFS launched its first in-store livestreaming event for customers this week with outstanding results. Read More
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