Search Results: best of 2021
Is Boys’ Love Content Still a Promising Brand Opportunity in China?
Despite China’s ban on the production of “Boys’ Love” (BL) dramas, the genre continues to pick up steam — at home and overseas. What’s behind the trend? Read More
Luxury Brands Feel the Challenge to Master Web3
The challenge most brands face is not having clarity on what characteristics build competitive advantage in Web3 — and what it takes to win. Read More
3 Homegrown Brands That Won Mother’s Day
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
LVMH, Hermès, and Kering Suffer From China’s COVID-19 Clampdown
Sales for top-notch luxury players were good in the first three months of 2022, mostly thanks to Europe and the Americas. Read More
Luk Fook Wants to Be the Virtual Pioneer of China’s Jewelry Industry
The Hong Kong-based jewelry retailer has revealed its inaugural three-part NFT collection that runs through the month of May. Read More
How Luxury Can Navigate China’s Zero-Covid Policy
Jing Daily suggests four soft power approaches for luxury to connect with Chinese consumers during this difficult time. Here’s how to show up for China. Read More
4 Lessons in Color for Luxury and China
Trend forecasting agency WGSN has joined forces with color system company Coloro to predict the shades that luxury will love in 2024. Read More
Chet Lo is London’s New Chinese Designer Star
Three Chinese designers have been shortlisted for the BFC’s NEWGEN talent support initiative. Is London the new breeding ground for domestic talent? Read More
Are Kuaishou’s Luxury Ambitions a Pipe Dream?
While Kuaishou is making strides in areas such as e-commerce, there are signs that the platform may not quite be ready for its big luxury moment. Read More
China’s Changing Wine Industry
China’s wine sector didn’t quite live up to expectations. But today, with much of the mainland in lockdown, the way wine is consumed is being transformed. Read More
