Search Results: Van Cleef & Arpels
China’s Consumers Want ‘Lucky Luxury’
When Chinese consumers look for new, transformative luxury products, aside from aesthetics and quality, they search for the metaphor behind an object—Yù Yì. Read More
Mob Violence, Demonstrations Shut Down Luxury Sector in Hong Kong
For leading luxury groups, the ongoing political unrest in Hong Kong means an uncertain prognosis and concerning position. Read More
Plummeting Import Tax Means Big Business for China’s Jewelry Market
As China's jewelry import tax drops by an average of 20.7 percent, opportunity knocks for foreign luxury brands looking to boost mainland China sales. Read More
Chinese Buyers Crave a New Sales Pitch: ‘Experiential Luxury’
A new study by Kadence International indicates 'experiential' marketing is effective in making a luxury brand look more luxurious to Chinese consumers. Read More
Rose to the Occasion: The Blooming Flower Businesses Wooing China’s Luxury Consumers
Chinese consumers’ appreciation for the high-end floral industry shows no signs of wilting. Read More
How Qeelin Thrives Where Other Chinese Luxury Brands Fail
Qeelin has drawn on both ancient Chinese traditions and the tactics of major European luxury houses to eke out its own space as a successful Chinese luxury brand. Read More
How to Stop the Churn of Chinese Retail Sales Staff
Martin Shanker, the President of sales consultancy Shanker Inc, argues that holding onto sales staff is less about their salaries than their inspiration. Read More
Experiential Marketing for Chinese Luxury Consumers in Australia
Luxury brands in Australia have engaged in various strategic and creative experiential marketing campaigns to attract, retain and excite affluent Chinese. Read More
High-End Malls in Top Cities Are Where the Chinese Go to Buy Luxury, Offline
When shopping offline, Chinese shoppers only buy luxury items in first-tier cities such as Beijing and Shanghai. Read More
8 High-End Shopping Malls Sought Out by Luxury Brands in China
Here are 8 upscale department stores in China and how they have embraced the "New Retail" business model to connect online sales to their offline business. Read More
