Search Results: Kris Wu
Top Livestreamers Get ‘Canceled’ for Tax Evasion
After being slapped with massive fines by China’s tax authorities, two top livestreamers are now getting canceled on local social media. Brands beware! Read MoreDecoding China’s Louis Vuitton×Supreme Love Affair
Louis Vuitton created the ultimate collection when it joined forces with streetwear giant Supreme. Here are six reasons why it won the hearts of Chinese consumers. Read MoreShould Brands Distance Themselves From ‘Controversial’ Celebrities?
After a spate of recent boycotts, should luxury brands distance themselves from controversial KOLs? The answer might surprise you. Read MoreChina Says No to Gossip and Star Chasing by Monitoring Celebrity Information
Chinese authorities are monitoring the spread of celebrity information online, including their personal details and brand endorsements. Read MoreAre Chinese Celebrities Still Crucial For Luxury Brands?
Collaborating with a young Chinese entertainer with a passionate fan base is no longer a trouble-free way to drive long-term sales in China. Read MoreHow Hard Could China’s Tech Crackdown Hit Luxury in 2022?
Although luxury brands have so far been largely spared from recent crackdowns in China, the environment could become much more complex in 2022. Read MoreWho Won the Chinese Market at Paris Fashion Week?
The Jing Daily Fashion Week Score stops off at the last of the big four fashion weeks, Paris. But was China represented enough? Read MoreSquid Game Star HoYeon Jung Is Louis Vuitton’s New Global Face
Louis Vuitton named Squid Game star Hoyeon Jung as its global brand ambassador. But many netizens complained about the appointment. Read MoreIntroducing China’s Top Virtual Idols: Ayayi and Luo Tianyi
Following China’s crackdown on the entertainment industry, celebrities have become an unsafe option for brands. But are virtual idols a safer one for them? Read MoreDoes Swapping Celebrities Damage Your Brand?
Luxury names lean heavily on celebrities in China, so does it matter when they need to cut ties with a big name and drop in another? Read More