Search Results: Coach
A Guide To China’s Top Livestreaming Apps
The growing popularity of livestreaming apps in China points to social e-commerce as the new e-commerce. Here’s why the KOL-to-sales interest model works. Read MoreNumber of Boycotted Brands On Rise In China
Since 2016, China has boycotted 78 foreign companies — a six-fold increase compared to the preceding eight years. How can brands brace themselves? Read MoreWhat Global Brands Should Do About China’s Youth Unemployment Issue
With China recording its highest level of unemployment among young city-dwellers, how can global companies create meaningful employment opportunities? Read MoreBrand Scandals Are Inevitable in China, But ‘Cancellations’ Are Not
In the wake of the COVID-19 pandemic, multiple trends have converged to foster a uniquely nationalistic-tinged market environment in mainland China. Read MoreTmall’s Latest Platform Proves That Digital Collectibles Are Taking Over China
As demand for digital collectibles buoys the Chinaverse, Tmall is seizing the opportunity with its latest mobile app marketplace dedicated to the craze. Read MoreCan Collabs Swerve China’s Cancel Culture?
While public sentiment toward Travis Scott is still hostile globally, China is excited about Nike’s upcoming Air Jordan Mocha Low sneakers. Read MoreBrands Should Cut Ties With The StockX Of China Before It’s Too Late
In a massive blow to Poizon's public image, the online resale marketplace has been sued by Olympics medalist Su Bingtian for image rights infringement. Read MoreHow Can Luxury Brands Avoid Scandal in China?
A global brand should not keep its mouth shut to avoid controversy, nor should it compromise its foundational values to operate in mainland China. Read MoreChongqing: Luxury’s Biggest, and Most Overlooked, Opportunity
When it comes to luxury openings, Chongqing is often overlooked, losing out to neighboring Chengdu instead. Jing Daily shows why brands are missing a trick. Read MoreBrand Scandals Tend to Burn Out Quickly in China, Until They Don’t
Despite the intensity of China’s cancel culture, scandals tend to burn out quickly and “cancellations” rarely last more than a few weeks. Read More