Search Results: COVID-19
Chinese Brand Li-Ning’s New Collab Seen At First Live Fashion Week Since COVID-19
Li-Ning’s sneaker design collaboration with Soulland made an appearance at Copenhagen Fashion Week, the first live fashion week since COVID-19 appeared. Read MoreAre Sales Associates The New Luxury KOLs Post-COVID-19?
By connecting with sales associates on WeChat, consumers are getting exposure to a new form of effective advertising during the COVID-19 outbreak. Read MoreHow JD.com Leveraged New Technologies To Overcome COVID-19
While COVID-19 has been the undoing of many companies worldwide, JD.com’s smart supply chain capabilities has made it foolproof during the pandemic. Read MoreLVMH, Kering, and The New Luxury Strategy Post-COVID-19
LVMH and Kering released their half-year results, and their revenues and profits fell dramatically. But what does this mean for the luxury industry? Read MoreHong Kong’s ‘Third Wave’ Of COVID-19 Stalls Its Recovery
Hong Kong is experiencing another spike in COVID-19 infections, while the city’s retail sales continue to plunge and its tourism economy evaporates. Read MoreCOVID-19 Hits Brands Worst if They Have a Precondition, a Stark Warning from the Downfall of DVF
The sudden collapse of DVF is a serious warning for other global luxury brands with a precondition. If you fear that your brand is among them, take action. Read MoreWill Chinese Outlet Malls Work For Luxury Brands in the Post COVID-19 Era?
Whether it’s by adding CRM systems or diversifying product and consumer profiles, outlet malls can still play a role for middle-class Chinese consumers. Read MoreWhy Is Hermès Thriving In China Despite COVID-19?
Following lockdown, Hermès enjoyed stellar sales in China after reopening. How has it been able to not only weather the COVID-19 crisis — but also thrive? Read MoreQiu Shuting: Her Coming-Of-Age Before and After COVID-19
As a young Chinese designer influenced by world cultures, Qiu Shuting is rethinking the applications of sustainability and technology post-COVID-19. Read MoreCan COVID-19 Cool Off China’s Scalding Sneaker Market?
China’s primary and secondary sneaker markets experienced turbulence during the COVID-19 pandemic, but is China's “sneaker bubble” finally about to burst? Read More