Search Results: COVID-19
Young Brands Dominate NYFW Amid COVID-19
Despite the COVID-19 outbreak and some high-profile departures, New York Fashion Week hasn’t lost its allure, at least not for emerging designers. Read More
COVID-19 Helps Alibaba Beat Q1 Expectations
Tmall Global’s gross merchandise value grew by over 40 percent, and Taobao Live’s jumped over 100 percent year-on-year during a strong Q1 for Alibaba. Read More
What China’s Affluent Consumers Want Post-COVID-19
Agility Research & Strategy just released its second consumer study, which gauges the impact of COVID-19 on eight key luxury markets in China. Read More
Chinese Brand Li-Ning’s New Collab Seen At First Live Fashion Week Since COVID-19
Li-Ning’s sneaker design collaboration with Soulland made an appearance at Copenhagen Fashion Week, the first live fashion week since COVID-19 appeared. Read More
Are Sales Associates The New Luxury KOLs Post-COVID-19?
By connecting with sales associates on WeChat, consumers are getting exposure to a new form of effective advertising during the COVID-19 outbreak. Read More
How JD.com Leveraged New Technologies To Overcome COVID-19
While COVID-19 has been the undoing of many companies worldwide, JD.com’s smart supply chain capabilities has made it foolproof during the pandemic. Read More
LVMH, Kering, and The New Luxury Strategy Post-COVID-19
LVMH and Kering released their half-year results, and their revenues and profits fell dramatically. But what does this mean for the luxury industry? Read More
Hong Kong’s ‘Third Wave’ Of COVID-19 Stalls Its Recovery
Hong Kong is experiencing another spike in COVID-19 infections, while the city’s retail sales continue to plunge and its tourism economy evaporates. Read More
COVID-19 Hits Brands Worst if They Have a Precondition, a Stark Warning from the Downfall of DVF
The sudden collapse of DVF is a serious warning for other global luxury brands with a precondition. If you fear that your brand is among them, take action. Read More
Will Chinese Outlet Malls Work For Luxury Brands in the Post COVID-19 Era?
Whether it’s by adding CRM systems or diversifying product and consumer profiles, outlet malls can still play a role for middle-class Chinese consumers. Read More
