How Brands Can Sparkle in China’s $100 Billion Jewelry Market
Global brands have only scratched the surface of China’s vast jewelry market. But can they learn from savvy domestic players and dazzle local audiences? Read More
Chanel’s Centennial No. 5 Collection Sells Out in China
For its No.5’s 100th Anniversary, Chanel launched a limited-edition capsule collection called Chanel Factory 5 — and it’s already sold out in China. Read More
Is Kuaishou the Next Big Thing for Luxury Livestreaming in China?
China’s video platforms have become powerful drivers of luxury purchases, piquing the interest of global brands hoping to tap China’s younger consumers. Read More
Why China Is The Only Luxury Superpower
Over the last five years, most luxury growth was generated by Mainland China or Chinese tourists, and the market is only becoming more crucial. Read More
4 Reasons To Invest In Physical Luxury Stores
The global pandemic provided a surge in e-commerce shopping, but there are signs that traditional luxury spaces are gaining in importance again. Read More
Is Tmall’s Luxury Pavilion A Shortcut To Chinese Digital Shoppers?
Max Mara and Paul Smith soft-launched on Tmall Luxury Pavilion this week, but can they leverage the platform for greater awareness and sales in China? Read More
Chanel Hosts A Chengdu Electro Music Party For Watch Launch
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
How Luxury Brands Prosper From China’s Scary C-pop Fans
C-pop stars have taken over luxury campaigns thanks to young China’s surging purchasing power. But how can brands avoid the pitfalls of these fan economies? Read More
Luxury Brands Should Not Forget The ‘Silver Yuan’
The luxury market in China skews steeply towards younger demographics. But brands may be vastly underestimating the buying potential of China’s seniors. Read More
What’s Behind Richemont’s Delvaux Purchase?
Richemont is expanding its leather goods portfolio by acquiring Belgian brand Delvaux. Will this give the luxury conglomerate ammunition to challenge LVMH? Read More
Dior Tops Our Ranking During Men’s Week
From Dunhill to Dior, Prada to Loewe, Jing Daily highlights some of the best shows from the men’s schedule to see how they connected with Chinese audiences. Read More
Is China Ready for Men in Skirts?
In response to a boy wearing a skirt to school, men in China are posting images of themselves in skirts as the hashtag #canmaleswearskirts goes viral. Read More
How Luxury Aesthetic Medicine Has Changed Beauty In China
The innovations behind luxury aesthetic medicine are taking over China’s beauty industry. But can Western beauty brands take advantage of this trend? Read More
H&M Continues To Fail In China
H&M recently saw some of its products banned in China, but should the brand be more worried about its connection with China’s consumers? Read More
Vetements Unveils Its New Secret Project
The Zurich-based fashion house Vetements announced that it is launching a new brand called “Secret Project,” aimed at all genders and ages. Read More
