Search Results: local brands
How Prada And Miu Miu Became The ‘Hottest’ Brands Of The Year (So Far)
Prada and Miu Miu both reported impressive first-quarter results after landing the top two spots on a ranking of the world’s hottest brands. Read MoreBrands Roll Out Big Events To Make Up For Lost Time In China
Chanel, Cartier, and Bulgari are first off the block following the easing of travel restrictions. Increased competition for attention means brands should focus on differentiating their events. Read MoreIS THE MIDDLE EAST THE “NEXT CHINA” FOR LUXURY BRANDS?
Boasting young, affluent populations and rising demand for global luxury brands, the Middle East is also attracting a growing number of Chinese tourists, expats and businesses amid strengthening ties between… Read MoreLuxury Brands Invest In Experiential Flagship Stores To Escape Confines Of Malls
Luxury houses are building independent flagship stores in China’s top-tier cities. Can branded experiential retail help them stand out in this saturated market? Read MoreThe New Playbook For Luxury Brands During China’s Rebound In 2023 And Beyond
Despite China’s economy recovering, growth will not be automatic for most brands. Only those that can keep up with changed client expectations will benefit. Read MoreNever Too Old: How China’s New-Gen Brands Are Challenging Ageism
In a fast-paced, youth-obsessed industry, local brands and shopping platforms have started to change the way older women are depicted. Read MoreWhy Earth Day 2023 Is A Big Deal For Brands And Consumers In China
Earth Day is gaining momentum in China as young consumers become increasingly conscious of climate change. How can brands communicate sustainability efforts on this occasion? Read MoreWhy Are Luxury Brands Rushing En Masse To Appoint Chinese Ambassadors?
Luxury brands are appointing Chinese celebrities as ambassadors en masse. Jing Daily offers a playbook for brands to pick the right faces and navigate celebrity scandals. Read MoreDries Van Noten Taps Local Artists To Build Cultural Relevance In Chengdu
How does the Belgian fashion brand resonate with the young fashionistas in Chengdu, a rising cultural hub in southwest China? Read MoreBeauty Brands Court China’s Gen Z Via Cherry Blossom Collaborations
Sakura cherry blossom-themed product sales topped $1 billion this year in China. But do these cherry-pink products and collaborations translate well across luxury? Read More