Search Results: Perfect Diary
The Lipstick Met Museum Designed for China’s Gen Z
The MET has collaborated with young Chinese cosmetic brand Perfect Diary to create a range of limited-edition lipsticks for China's Gen Z. Read More
China’s ‘Black Friday’ is here: What brands need to know about Singles’ Day 2023
In the race to win big on China's Singles’ Day shopping extravaganza, luxury brands should take note of the latest innovations, from AI shopping assistants to holiday gift boxes. Read More
How brands can best maximize Chinese apps Xiaohongshu, Douyin, Weibo and Zhihu
Discover the winning ‘grass rooting’ strategies for China’s four main platforms — Xiaohongshu, Douyin, Weibo, and Zhihu. Read More
Chinese beauty brands’ ambitions to go global
China’s ‘guochao’ wave has fueled C-beauty’s rapid growth. Now, they are seeking growth outside China. Jing Daily unpacks their strategies to capitalize on global markets. Read More
C-beauty doubles its market share in just five years
Chinese beauty brands are starting to go high-end, and that’s something international players will need to adapt to. Read More
5 reasons many Western luxury brands are losing luster with China’s Gen Z
Chinese Gen Z are increasingly changing their purchase preferences from Western to local brands. How can global players secure their place in China's luxury landscape? Read More
Louis Vuitton, Estée Lauder, Balenciaga Tap Into China’s ‘I Love You Day’
Chinese consumers have grown tired of repetitive formulas being rolled out for the ‘520 Day.’ Here’s how brands are reinvigorating and tailoring their offerings. Read More
Who Are The 8 Fastest Rising Beauty KOLs On Xiaohongshu?
Do you know Cheng Shian or Zhouzhou KOI? They are China’s fastest-rising beauty KOLs on Xiaohongshu. Here, Jing Daily shares eight emerging beauty influencers. Read More
SK-II, La Mer’s Sluggish Sales In China Cast Shadow On Premium Skincare Trend Boom
Luxury skincare brands’ recent sluggish sales performance raises questions about premiumization, once regarded as the winning approach to driving growth. Read More
Chinese Companies Are Chasing Southeast Asia Opportunities, But Success Isn’t Guaranteed
Southeast Asia is more than a tourist hotspot, serving as the launchpad for Chinese businesses as they venture overseas. But what challenges await in these emerging markets? Read More
