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Search Results: Perfect Diary

  • Marketing

    The Lipstick Met Museum Designed for China’s Gen Z

    June 20, 2019  |   Share
    The MET has collaborated with young Chinese cosmetic brand Perfect Diary to create a range of limited-edition lipsticks for China's Gen Z. Read More
  • Retail

    China’s ‘Black Friday’ is here: What brands need to know about Singles’ Day 2023

    October 27, 2023  |   Share
    In the race to win big on China's Singles’ Day shopping extravaganza, luxury brands should take note of the latest innovations, from AI shopping assistants to holiday gift boxes. Read More
  • Beauty

    How brands can best maximize Chinese apps Xiaohongshu, Douyin, Weibo and Zhihu

    September 29, 2023  |   Share
    Discover the winning ‘grass rooting’ strategies for China’s four main platforms — Xiaohongshu, Douyin, Weibo, and Zhihu. Read More
  • Beauty

    Chinese beauty brands’ ambitions to go global

    August 29, 2023  |   Share
    China’s ‘guochao’ wave has fueled C-beauty’s rapid growth. Now, they are seeking growth outside China. Jing Daily unpacks their strategies to capitalize on global markets. Read More
  • Beauty

    C-beauty doubles its market share in just five years

    July 6, 2023  |   Share
    Chinese beauty brands are starting to go high-end, and that’s something international players will need to adapt to. Read More
  • The Future of Luxury

    5 reasons many Western luxury brands are losing luster with China’s Gen Z

    June 5, 2023  |   Share
    Chinese Gen Z are increasingly changing their purchase preferences from Western to local brands. How can global players secure their place in China's luxury landscape? Read More
  • Market Analysis

    Louis Vuitton, Estée Lauder, Balenciaga Tap Into China’s ‘I Love You Day’

    May 18, 2023  |   Share
    Chinese consumers have grown tired of repetitive formulas being rolled out for the ‘520 Day.’ Here’s how brands are reinvigorating and tailoring their offerings. Read More
  • Beauty

    Who Are The 8 Fastest Rising Beauty KOLs On Xiaohongshu?

    May 8, 2023  |   Share
    Do you know Cheng Shian or Zhouzhou KOI? They are China’s fastest-rising beauty KOLs on Xiaohongshu. Here, Jing Daily shares eight emerging beauty influencers. Read More
  • Beauty

    SK-II, La Mer’s Sluggish Sales In China Cast Shadow On Premium Skincare Trend Boom

    May 4, 2023  |   Share
    Luxury skincare brands’ recent sluggish sales performance raises questions about premiumization, once regarded as the winning approach to driving growth. Read More
  • Market Analysis

    Chinese Companies Are Chasing Southeast Asia Opportunities, But Success Isn’t Guaranteed

    March 10, 2023  |   Share
    Southeast Asia is more than a tourist hotspot, serving as the launchpad for Chinese businesses as they venture overseas. But what challenges await in these emerging markets? Read More
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