Search Results: Little Fresh Meat
Can Fashion Brands Find Their Groove in China’s Street Dance Scene?
China’s biggest dance show, Street Dance of China, is winning more fans in its fourth season. Could this become luxury fashion’s new battleground? Read MoreChina Bans Effeminate Men and Abnormal Esthetics From TV
China’s male idols are on the chopping block once again as authorities ban “sissy men” on TV. What will brands do with their pretty ambassadors? Read MoreCan Older Chinese Stars Save Luxury Brands?
“Call Me By Fire,” which features mature male celebrities, has become a popular reality show in China. But can these stars become luxury’s next saviors? Read MoreHave China’s ‘Traffic Stars’ Become Toxic For Beauty Brands?
Chinese “traffic stars” once offered beauty brands massive growth in China, but an explosion of idol scandals is tarnishing this strategy. Read MoreCan Perfect Diary Take C-Beauty Global?
Perfect Diary has dominated China’s beauty market with its community building and innovative collaborations. But will these tactics work on a global stage? Read MoreHow Brands Can Sparkle in China’s $100 Billion Jewelry Market
Global brands have only scratched the surface of China’s vast jewelry market. But can they learn from savvy domestic players and dazzle local audiences? Read MoreIs China Ready for Men in Skirts?
In response to a boy wearing a skirt to school, men in China are posting images of themselves in skirts as the hashtag #canmaleswearskirts goes viral. Read MoreOn Douyin, Bragging About Wealth Is a Big No-No
The Bytedance platform has banned almost 4,000 users for showing off their wealth, signaling increasing content restrictions on China’s internet companies. Read MoreZegna Tackles Contemporary Masculinity With Virtual Idol Noonoouri
By tapping brand ambassador Li Xian and the virtual idol Noonoouri, Zegna sparked a broader conversation about masculinity and gender bias. Read MoreC-beauty Disruptor Florasis Taps Rising Boy Band TNT As New Ambassador
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Peacebird, Florasis, and Clarins. Read More