Search Results: Coach
Coach First Global Luxury Brand To Launch Official Tmall “Flagship”
Today Coach celebrates another milestone in China, the launch of an official pilot Taobao Mall (Tmall) store that will give Chinese shoppers access to limited-edition bags and accessories through January… Read MoreNews Roundup: Hublot For Ferrari, Beijing Education Concert, Coach’s 70th, Guangzhou Auto Show
A roundup of news coming out of China this week, from Hublot's special-edition watch celebrating Ferrari to next month's Beijing Education Concert and the grand opening of the Guangzhou Auto… Read MoreRetail News: Kate Spade Plans China Foothold As Coach Shifts Production Elsewhere
As kate spade teams up with Korea's E.Land Group on a new China joint venture and Coach shifts half of its production capacity outside of the country, it appears that… Read MoreNews Roundup: Prada In Beijing; Coach’s China Plans; Fake Wine Flood; NYU In Shanghai
A roundup of this weekend's top China news: Prada's first catwalk show outside of Europe, Coach's plans to emulate its Japanese success in China, a flood of fake icewine threatening… Read MoreCoach’s China Ambitions
Though the fundamentals look good for Coach in China, many companies engaged in rapid expansion efforts are finding out that growth in China's potentially lucrative second- and third-tier cities can… Read MoreCoach To Open Mainland China Flagship Store In Shanghai This April
Earlier this month, Lew Frankfort, CEO of the American luxury brand Coach, announced that his company is committed to building more market share in the Chinese market in 2010 through… Read MoreCoach CEO Banking On China Growth In 2010
Coach hopes to increase its popularity in China through a combination of focused digital outreach, new store openings, and a new multi-channel distribution strategy. Read MoreAre Apologies Enough To Avoid Brand Scandals In China?
The sensitivities and particularities of the China market do not mean a global brand should simply lay low and keep its mouth shut to avoid controversy. Read MoreHow Maia Active Is Winning The Athleisure Race
Luxury brands are finding it more challenging to get a leg up in China’s activewear segment. With a specific Asian-fit, Maia Active is a name to watch. Read MoreA Guide To China’s Top Livestreaming Apps
The growing popularity of livestreaming apps in China points to social e-commerce as the new e-commerce. Here’s why the KOL-to-sales interest model works. Read More