Search Results: Bosideng
Is Boys’ Love Content Still a Promising Brand Opportunity in China?
Despite China’s ban on the production of “Boys’ Love” (BL) dramas, the genre continues to pick up steam — at home and overseas. What’s behind the trend? Read MoreWhich Chinese Names Are Among the World’s Most Valuable Brands?
Brand Finance has released its ranking of the world’s most valuable apparel brands, with Nike dominating once again. But how did Chinese players fare? Read MoreWill China’s Ski Fever Cool Down?
This month’s China Collabs Column tests the country’s booming skiwear market and looks at some of the best ski-inspired partnerships. Read MoreGuochao’s Rising Prices Open a Door For Global Luxury Brands in China
Rising interest in domestic labels should concern luxury brands that have seen China become crucially important over the past two COVID-defined years. Read MoreDown Jackets and Snow Lattes: Winter Goes Aspirational in China
With the 2022 Winter Olympics in Beijing just around the corner, brands in China have sought to tap rising consumer interest in all things winter-related. Read MoreWill Luxury Brands Win Big on Singles’ Day?
Alibaba and JD.com are battling for luxury shopper attention at this year’s Double 11 shopping extravaganza. Which brands will benefit? Read MoreAre China’s Falling Property Prices Hurting Luxury?
China’s property market just felt its first month-on-month decline in new home prices since 2015 — and, yes, it affects the luxury market. Read MoreHow LVMH Dominated Luxury and Where the “Bling Supremacy” Goes Next
LVMH, the biggest conglomerate in luxury, has continued to outperform its peers. How? It’s mostly down to the spirit of conquest. Read MoreMoncler’s “MONDOGENIUS” Reimagines Digital Runways
Jing Daily explores how Moncler reimagines digital presentations, how it continues to attract Chinese audiences, and what new brand storytelling has been communicated through their latest show. Read MoreTencent Launches ‘Famous Products’ To Win Back Luxury Brands
WeChat has just added a new section called "Famous Products" to its six-month-old e-commerce marketplace, Tencent Huiju. Will it succeed? Read More