Search Results: Shiseido
Estee Lauder, Hublot, And Maison Hennessy Tap Chinese Talent: China Collabs Of The Week
Brands commemorate the Lunar New Year with local artists like Yan Pei-Ming and Wen Na. Over in Paris, K-pop star J-Hope steals the show on social media channels. Read More
China’s 2023 Beauty Cheat Sheet: AI-Powered Personalization, Web3 Experiences And Premiumization
China’s beauty scene saw a wave of changes in 2022 as brands pushed the envelope of innovation. We look at which trends are here to stay in 2023. Read More
How Should Beauty Brands Adapt To A Polarized Market?
The world’s second largest beauty market — China — is burgeoning, but many brands are pulling out or reorganizing. Who is taking over that market share and how? Read More
Daniel Arsham x Pokémon, Angel Chen x Nespresso, and Calvin Luo x Zara: China Collabs Of The Week
As brands gear up for Lunar New Year festivities, independent designers are proving their ability to connect with local consumers, alongside their fresh creative potential. Read More
As Beauty Brands Shutter Stores In China, Can The Metaverse Offer A Second Chance?
Maybelline is closing 14 standalone stores in China and prioritizing digital expansion. Can the metaverse offer struggling beauty labels a road to revival? Read More
Can K-Fashion Win Back The Hearts Of Chinese Consumers? We11done And Sequoia Capital China Are Betting On It
K-fashion brands like We11done are going mainstream in China, gaining local followers, and even bypassing daigou. But more challenges may lie ahead. Read More
Meet Ushopal: The Accelerator Bringing Niche Beauty Brands To China
Can small beauty labels stand out against giants like L’Oréal in China? Here’s how one brand accelerator is putting them on the map. Read More
Can Ya-man Disrupt China’s At-Home Beauty Device Market?
High-end Japanese beauty device brand Ya-man is expanding the definition of beauty to resonate emotionally with Chinese shoppers. Read More
Lipstick King’s All Girls’ Offer 2 Is Here. Can It Help Brands Win The Double 11 Battle?
The second season of Li Jiaqi’s hit reality show — All Girls’ Offer — has started airing. Here’s why brands should tune in to the bargaining series. Read More
Do Brand Scandals Follow Familiar Patterns In China?
By recognizing the context around which scandals and boycotts occur, brands can develop rapid response plans in advance for multiple scenarios. Read More
