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Search Results: livestream

  • Tech

    One-to-One Livestreaming Takes Off on Tmall Luxury Pavilion

    March 30, 2022  |   Share
    Alibaba's Tmall Luxury Pavilion has launched a one-to-one livestreaming feature, which brands can use to offer tailor-made services in private sessions. Read More
  • Consumer Insights

    Livestreaming: The Sales Driver That Hard Luxury Brands Are Missing in China

    February 17, 2022  |   Share
    While it has struggled to gain a strong foothold in the West, e-commerce-enabled livestreaming is already big business in China Read More
  • Tech

    Does Bilibili’s Livestreaming Ban Foreshadow More Pains for China’s Gaming Sector?

    January 15, 2022  |   Share
    Gen-Z favorite platform Bilibili will ban the livestreaming of more than 60 video games as Beijing renews its crackdown on the industry in 2022. Read More
  • Influencers

    Will Viya’s $210 Million Tax Fine Rattle China’s Livestreaming Industry?

    December 21, 2021  |   Share
    Viya, China’s “queen of livestreaming,” has been fined $210.2 million for tax evasion. But what does that mean for China’s once-booming livestream economy? Read More
  • Influencers

    Top Livestreamers Get ‘Canceled’ for Tax Evasion

    December 11, 2021  |   Share
    After being slapped with massive fines by China’s tax authorities, two top livestreamers are now getting canceled on local social media. Brands beware! Read More
  • Content Commerce

    Is Kuaishou the Next Big Thing for Luxury Livestreaming in China?

    July 5, 2021  |   Share
    China’s video platforms have become powerful drivers of luxury purchases, piquing the interest of global brands hoping to tap China’s younger consumers. Read More
  • Marketing

    The Limits of Luxury Livestreaming

    May 23, 2021  |   Share
    A year of COVID-fueled lockdowns led to the use of livestreaming to reach Chinese consumers, but luxury brands must do it right. Read More
  • Kuaishou Bans Livestreamer Over False Advertising Complaints

    May 22, 2021  |   Share
    A local short video platform has banned livestreamer Yin Shihang, who received over 230,000 complaints for his hype-driven sales and false advertising. Read More
  • Marketing

    10 Truths Brands Should Know About Livestreaming in China

    May 13, 2021  |   Share
    E-commerce livestreaming has evolved into a large part of China’s e-commerce sector. But what questions should brands ask before they start livestreaming? Read More
  • Content Commerce

    Why Livestreaming May Not Be For Every Luxury Brand

    May 3, 2021  |   Share
    E-commerce livestreaming has attracted enormous buzz for its potential to drive sales in the current environment as well as in the post-coronavirus future. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 03/24/2023

Index LevelDaily Change% Change
262.68-$1.82-0.69%
LVMHKeringRichemont
+$1.06-$0.8+$0.2
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