Search Results: Tod's
Roger Viver Appoints Post-00s Star Ouyang Nana as Their Spokesperson in China And More
Roger Vivier is betting on the 19-year-old star Ouyang Nana to attract more young consumers and rejuvenate its brand image in China. Read More
In Milan, Versace and D&G Continue to Suffer
Fashion week presents an opportunity for brands to connect with Chinese audiences. At MFW, some brands excelled while others missed the mark. Read More
China’s Consumers Want ‘Lucky Luxury’
When Chinese consumers look for new, transformative luxury products, aside from aesthetics and quality, they search for the metaphor behind an object—Yù Yì. Read More
Chinese Whispers: WeChat Adds “Stories” Feature in the Latest Update, and More
WeChat's newest "Time Capsule" feature, similar to Instagram Stories, allows users to post instant videos that last for 24 hours. Read More
Chinese Whispers: Buccellati, Hermès-owned Shang Xia Open JD.com Stores, and More
Two luxury brands, including Hermès-owned Shang Xia, launched official stores on JD.com's Toplife this week. Read More
Fashion Houses Fight for Market Share in the Booming Chinese Shoe Market
Luxury fashion brands are increasingly targeting affluent Chinese female consumers with their hard-to-resist, high-end shoes. Read More
Alibaba’s Strong Q4 Earnings Trigger Tumultuous Sharemarket Response
Despite the shaky response from investors, Alibaba still looks undervalued to analysts. Read More
US Trade Rep Names Taobao a “Notorious Market.” Again.
Alibaba refuted the United States Trade Representatives' 2017 "Notorious Markets" list, calling itself the victim of the Sino-American political tension. Read More
These WeChat Campaigns Won Over Chinese Luxury Tourists During China’s ‘Super’ Golden Week
China had an eight-day Golden Week holiday this year, which, for luxury brands, represents a key opportunity to capture the attention of Chinese travelers. Read More
Chinese E-Tailer Secoo Inks Deal With European Footwear Industry to Beef Up Premium Shoe Offering
China's luxury e-tailer Secoo Holding recently signed an exclusive partnership with CEC to enrich its premium shoe offering to Chinese consumers. Read More
