Search Results: Saint Laurent
Part II: The 6 Female Instagram Stars Taking China By Storm
For big fashion houses like Gucci, Prada and Yves Saint Laurent, female influencers are essential in the celebrity-driven luxury goods market. Read More
Fashion Brands Are Quickly Capturing China’s Makeup Market
Why are fashion-designer beauty lines such as Christian Dior, Yves Saint Laurent, and Tom Ford so strongly favored by Chinese consumers in recent years? Read More
10 Standout Fashion Moments for Chinese Stars in the History of Cannes
From Gong Li in Saint Laurent to Fan Bingbing in Laurence Xu, here are 10 memorable fashion moments of Chinese stars who graced the red carpet at Cannes. Read More
China: This Week In Digital Luxury Marketing
A roundup of recent and ongoing digital campaigns on China’s social media, featuring Olay, Tiffany & Co., Lancôme, De Beers, and Yves Saint Laurent. Read More
China: This Week In Digital Luxury Marketing
A roundup of recent and ongoing digital campaigns on China’s social media, featuring BMW, Jaguar, Blancpain, Chevrolet, and Yves Saint Laurent. Read More
Another Brand Joins the K-Beauty Exodus From China
L’Oréal-owned 3CE Stylenanda is closing its Beijing location, leaving just two other stores in China. Is this a sign of the times for K-beauty? Read More
Gucci Could Be Kering’s Greatest Strength and Liability in China
Although Gucci has seemingly cracked the code for keeping consumers engaged in China, complications could be on the horizon due to too much success. Read More
The Douyin KOL Helping Luxury Tap China’s Lower-Tier Cities
The Douyin KOL @diandilahai is offering a gateway to luxury through his humorous recreations of high fashion campaigns. It’s frivolous, but luxury should be watching. Read More
LVMH, Hermès, and Kering Suffer From China’s COVID-19 Clampdown
Sales for top-notch luxury players were good in the first three months of 2022, mostly thanks to Europe and the Americas. Read More
What’s Behind China’s E-boy Trend
Overview The “e-girl” and “e-boy” trend became mainstream knowledge in the West when TikTok gained popularity with Gen Z in 2018. Standing for “electronic,” the “e-” persona is nothing new.… Read More
