Search Results: Gen Y
How Crocs made the leap from pandemic preference to Gen Z fashion statement
Jing Daily spoke to the Crocs Inc. CEO and Crocs Brand President about the continued rise of clogcore in China. Read More
Creative convergence: Gucci, Christie’s team up on generative art, AI, and NFTs
Gucci is deepening its Web3 strategy by teaming up with 256-year-old auction house Christie’s to commission 21 pieces of unique digital artwork NFTs. Read More
Penfolds launches new wine for Gen Z with creative partner Nigo
The One by Penfolds range takes inspiration from four winemaking regions to create a worldly set of modern wines that capture unique regional nuances. Read More
The Birkin bag: Gen Z’s new love for old luxury and the art of storytelling
The Birkin bag combines exceptional craftsmanship with a narrative that captures the imagination, creating unparalleled desirability. Read More
Why luxury brands risk irrelevance without Gen Z appeal
If luxury brands are to thrive in the Gen Z era, they must challenge their traditional ways of thinking. Here's where they often miss the mark. Read More
Skirts, blouses, and purses: How menswear is blurring gender boundaries
Designers like Saint Laurent, Givenchy and Loewe are pushing the boundaries of menswear. Slowly but surely, these pieces are making their way off the runway. Read More
The final Nike x Clot, plus Rap of China and League of Legends: China Collabs of the Week
Clot and Nike announce their final sneaker, local KOL-led fashion brand Lavaland enters the rap scene, and Staffonly and ‘League of Legends’ open a Shanghai pop-up. Read More
The Future of Luxury: Marketing to China’s Gen Z vs. millennials
Adapting to Gen Z and millennial preferences while preserving heritage is the key challenge luxury brands face in China. Read More
Chanel signs six figure monthly lease in Hong Kong as city sees retail resurgence
As LVMH, Burberry and other luxury companies reduce their presence in Hong Kong, Chanel appears to be taking the opposite approach. Read More
Foreign affair: How China’s Gen Z fell in love with the Asian Baby Girl aesthetic
The “Asian Baby Girl” aesthetic is no longer geographically limited to Asians living overseas; it is also a growing sub-trend in China. Read More
