Jing Daily Reports

Our archive of global luxury industry trends, reports and white papers.

Tracking the Trends for 2021: A Guide to China’s New-Generation Consumer

As we enter what will undoubtedly be dubbed "The Chinese Decade," the "Tracking the Trends for 2021: Guide to China's New-Generation Consumer" white paper is essential for brands reconsidering their role in consumers' lives in China. Download your copy today. Read More

Digital Connections: How Arts Organizations Can Leverage Livestreaming in 2021

Jing Daily sister publication Jing Culture & Commerce has released “Digital Connections: How Arts Organizations Can Leverage Livestreaming in 2021”, the first report to focus on livestreaming in the context of cultural institutions. Read More

WeChat Initial Touchpoint Optimization Guide: DMO Edition

With more than a billion daily users, WeChat is an essential tool for Destination Marketing Organizations (DMOs) and museums striving to connect with China. To fully leverage China’s most dynamic digital tool, DMOs and museums must understand their audiences and how WeChat touch points serve specific user needs. The Chatly and Jing Travel “WeChat Initial Touchpoint ... Read More

WeChat Initial Touchpoint Optimization Guide: Cultural Institutions Edition

With more than a billion daily users, WeChat is an essential tool for cultural institutions and museums striving to connect with China. To fully leverage China’s most dynamic digital tool, museums must understand their audiences and how WeChat touch points serve specific user needs. The Chatly and Jing Travel “WeChat Initial Touchpoint Optimization Guide: Cultural Institutions ... Read More

Next-Level Livestreaming: How Luxury Brands Can Profit From China’s Top E-Commerce Trend

The inaugural Jing Daily x Content Commerce Insider white paper E-commerce livestreaming has taken off over the past year, and China’s recent coronavirus experience has cemented its importance as a critical tool for brands to stay connected to consumers. But in an increasingly crowded marketplace, how can high-end and luxury brands distinguish themselves from the ... Read More

The Digital Consumer in Asia 2020

Hong Kong-based retail solutions provider Tofugear, in partnership with Rakuten Insight and Microsoft, has released a new report on the on- and offline shopping behaviors of consumers across Asia as well as their spending intentions during the current challenging climate. The “Digital Consumer in Asia 2020” report is based on an extensive survey across 6,000 ... Read More

How to Grow Your Audience in a Crisis: Lessons from Chinese Cultural Institutions

Jing Travel‘s “How to Grow Your Audience in a Crisis: Lessons from Chinese Cultural Institutions” report studies the digital strategies undertaken by Chinese museums during coronavirus. In January 2020, China’s cultural sphere was disrupted in seismic and unprecedented ways. As COVID-19 becomes a pandemic, cultural institutions around the world face the same daunting reality of ... Read More

The Digital Consumer in Asia 2018

Hong Kong based technology company Tofugear, in partnership with Rakuten Insight, has released a sweeping new report on the shopping behaviors of Asian consumers. The report, titled “The Digital Consumer In Asia 2018,” surveyed 6,000 consumers in 12 Asian countries in August 2018, and divided them into three generations – Gen Z, millennials and Gen ... Read More

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The Future Chinese Consumer: Jing Daily and RTG

RTG Consulting Group and Jing Daily are delighted to launch The Future Chinese Consumer: Forget Everything You Know. While China’s development may have slowed compared to decades past, nobody has told its emerging power consumers: The Awakened Generation. The report helps understand what defines the Awakened Generation, and outlines how best to reach them. The ... Read More

How to Impress China’s Mass Affluent Males

In our latest report, you'll learn about the largest consumer group in China and how brands can tap into their preferences to create lasting influence. Read More

Luxury on WeChat: Engaging the Global Chinese Consumer

With over 700 million users, WeChat has evolved over the years from becoming China’s most popular mobile messaging app to emerging as a mini operating system on its own that is integral to the daily lives of Chinese consumers... Read More

China’s New Luxury Consumers: A Frontier Worth Planning For

This new report by Carat and Jing Daily features a data-driven, detailed breakdown of five key Chinese luxury consumer segments, including their online shopping habits, media consumption, and much more. Read More

China’s Online Gray Market and Counterfeits: Solutions for Luxury in an E-Commerce Era

As the online sale of gray-market and counterfeit items remains a critical issue for the luxury industry, Jing Daily's report details what brands need to know (and do). Read More

Flash Report: Beyond Hong Kong

As luxury shopping in the Hong Kong market loses its appeal to wealthy Chinese mainlanders due to more accessible travel elsewhere, local hostility toward the mainland tourist influx, and higher prices than in other destinations, brands need to rethink their investments in the former British colony. The speed of the Hong Kong market’s decline has ... Read More

The New Chinese Student

The number of Chinese students heading to U.S. universities is growing rapidly every year, and their arrivals mean big opportunities for brands. As businesses strive to adapt to this rising demographic of influential and savvy international students, Jing Daily’s latest report, “The New Chinese Student,” takes a close look at the population of Chinese students in ... Read More

Flash Report: Understanding China’s Luxury Slowdown

Faced with slowing economic growth, an ongoing anti-corruption campaign, evolving consumer tastes, and high tariffs on imports, China’s luxury market has entered a “new normal.” The days of automatically high China growth and “low-hanging fruit” are gone for luxury brands, which must now create comprehensive strategies to win over shoppers in a competitive market with ... Read More

The Global Chinese Property Hunt

With Chinese purchases of international real estate skyrocketing in recent years, the real estate market in New York City has seen an influx of buyers looking to snap up prime commercial and residential properties. Jing Daily’s new report on Chinese buyers’ impact on the New York real estate market is packed with data, expert insights, ... Read More

Industry Temperature: What’s Hot, Cold, and Critical in China’s Dynamic Luxury Market

With on-the-ground insights from top experts in China’s luxury industry, this report analyzes the defining trends that shaped the Chinese luxury market in 2014 and predicts what lies ahead in the coming year. Read More

Luxury on WeChat

This first ever comprehensive WeChat marketing guide published exclusively for high-end brands offers crucial information on how to best utilize WeChat to serve and connect with China’s discerning luxury consumers. For this report, we consulted with some of the world’s top experts on luxury marketing on WeChat for their experience and insights. Read More

Serving The Global Chinese Customer

Nearly 100 million Chinese traveled abroad in 2013. Who are they, where do they go, and what are their preferences? This report helps readers get acquainted with the different categories of Chinese travelers by learning the answers to these and other essential questions. Read More

Chinese Travel Media: Navigating The Landscape

Perhaps more than any other traveler worldwide, upscale outbound Chinese see travel media as an important resource before, during, and after their trips. This report aims to help luxury brand professionals in making the most of this opportunity. Read More

The Global Chinese Consumer: Closing The Sale

You've managed to get the potential customer through the door. This report provides concise and concrete tips on how to seal the deal and hit those targets, from merchandising and promotions to sales tactics and customer relations management. Read More