Event To Be Held In New York On February 29
Whether your brand has been in China for decades or is just starting to tackle the biggest opportunity in a generation, Chinese tourists are here to stay. They already represent the single largest driver of business growth in Europe and the United States.
But just opening your door to Chinese tourists is not enough to keep pace with the expected impact of Chinese luxury spending.
Chinese customers have unique brand perceptions, travel habits, purchase preferences and service expectations. Companies need to completely rethink their branding, marketing and selling strategies in order to properly serve this fast-emerging customer. Do you know how to serve Chinese consumers? Really?
China Luxury Network, Jing Daily and ChinaContact will jointly host two high velocity seminars on February 29, 2012 to explore new ways in which hospitality and luxury brands can attract, convert and build loyalty with this dynamic new consumer group.
At the event, we will release findings from recent research into the aspirations and preferences of high net worth consumers. We will also pinpoint industry best practices in catering to affluent Mainland Chinese tourists, and provide strategic and tactical recommendations to brands to better convert these fast-emerging luxury consumers into loyal customers.
All attendees will receive a complimentary copy of China Luxury Network’s upcoming report: Global Consequences of Chinese New Year, detailing high net worth consumer preferences and trends with actionable insights and tactical recommendations for generating revenue and loyalty among China’s high net worth travelers.
As an added benefit, registered attendees will gain complimentary access to Travel Link Daily’s readership of over 30,000 travel professionals in China. For more on this offer, click here.
February 29th, 2012
Morning Workshop: Beyond Slippers and Pu’Er Tea: Hospitality Excellence for High Net Worth Chinese
9am to 12:30pm
Afternoon Workshop: Finding and Impressing Your Customer: Luxury Brand and Retail service excellence
2pm to 5:30pm
Location: AW Asia Organization
545 West 25th Street
New York, New York 10001
In between 9th and 10th Street
Ticket Price: $500 per person per workshop; $400 Early Bird Rate
Special $800 for both workshops; $700 Early Bird Rate
Visit http://clnfeb29.eventbrite.com to purchase tickets and view the agenda and speakers.