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May 28 @ 11:30 am - 12:30 pm
This hour-long webinar on Thursday, May 28 at 11:30 a.m. ET / 5:30 p.m. CET will explore insights from more than 215 daigou shoppers during April to gain insights into how the COVID-19 crisis has affected their business, and specifically into how consumers in China are shopping for overseas products.
“Decoding Daigou: China’s New Social Commerce” will discuss how brands can strategically engage this powerful consumer, and how social selling is driving the growth of luxury brands among Chinese consumers.
Join Jing Daily editor in chief Enrique Menendez, Renee Hartmann, cofounder of China Luxury Advisors, Bo Wang, chief executive officer of YouWorld, and Yue Jin, a “Personal Product Hunter (PPH)” for a discussion on the rise of social selling in China and its impact on cross-border e-commerce in a post COVID-19 world.
After registering, you will receive a confirmation email containing information about joining the webinar.
- May 28
- 11:30 am - 12:30 pm
- Event Categories:
- customer, Digital, luxury, retail, Social Media, Technology
- Event Tags:
- china, china luxury advisors, Covid-19, daigou, jing daily, live-streaming, Luxury, Personal Product Hunter PPH, retail, webinar, YouWorld
- Jing Daily
- China Luxury Advisors