Event Watch: Luxury Brands Conference in Shanghai (Nov 8-10)

Event At Ritz-Carlton Pudong Brings Together Global Professionals And Industry Leaders

The event takes place at the new Ritz-Carlton Pudong (Photo: PR)

The event takes place at the new Ritz-Carlton Pudong (Photo: PR)

Organized by business events and summit planners Marcus Evans, the Luxury Brands Conference (November 8-10) at the Ritz-Carlton Pudong in Shanghai is not to be missed. With the fact that the Chinese consumer market and luxury retail sales are closely intertwined in mind, the interactive-event will bring together global professionals and industry leaders in a series of panel discussions and workshops. Analyzing case studies and recent trends, attendees will learn best practices about engaging consumers through high-end technology, discuss marketing strategies most effective in the Chinese market, and create innovative visual merchandising and ad campaigns.

The three-day event features presentations from experts, a symposium comprised of luxury brand executives, as well as two full-day workshops on luxury branding. For attendees, there should be plenty to learn from the speakers about luxury both inside and outside of China.

Experts attending include Concetta Lanciaux, Former Advisor to LVMH Chairman and CEO Bernard Arnault; Stanley G. Sherwood, Group International Tax Counsel for the Gucci Group; Alain Crevet President and CEO of S.T. Dupont; Michelle Garnaut, Founder & Managing Director, M Restaurants; Pierre Balsan, President of Fendi Asia Pacific Limited (LVMH); and other top executives from companies ranging from L’Oreal and Salvatore Ferragamo to SINA.