Showdown In Chinatown Charity Soccer Match To Take Place In New York On June 22#
Indochino's "Showdown in Chinatown" suit retails for $450, with all proceeds going to the Steve Nash Foundation
Not every company that prints a dragon on a shirt or makes a handbag inspired by a takeaway container is just trying to play to the ascendancy of the Chinese luxury consumer. In preparation for the Steve Nash Foundation's upcoming "Showdown in Chinatown" charity soccer match in New York, suitmakers Indochino have created a limited-edition wool suit that can best be described as "chinoiserie with a cause."
The Steve Nash Foundation, established by the NBA star Steve Nash in 2001, promotes childhood health by funding projects that provide services to children affected by poverty, illness, abuse or neglect. Since 2008, the foundation has taken part in the annual Showdown in Chinatown charity event at New York's Sara D. Roosevelt Park, inviting NBA and international soccer stars to take part in a friendly soccer match with proceeds going to support underserved children around the world. Athletes who have previously taken part in the event include Thierry Henry, Claudio Reyna, Tony Parker, Adrian Mutu, Grant Hill, Ivan Cordoba and Baron Davis.
Going with the "Chinatown" theme of the event, sponsor Indochino's Showdown in Chinatown suit, limited to a run of 50, features an exclusive red dragon inner lining and Chinese-flag-red under-collar felt. Available now on the Indochino website, the limited-edition suit sells for US$450, with all proceeds going to benefit the Steve Nash Foundation.
Red under-collar felt
Red Dragon inner lining
Exclusive inner lining