Travel Trends

The 2019 Chinese Outbound Travel Consumption Report is chock full of unique insights about the spending habits of Chinese travelers while abroad. Read More

Airports are becoming hot shopping spots for Chinese tourists, and luxury brands need to know how, where, and why they need to reach this consumer group. Read More

With Golden Week results coming in, it appears that domestic spending is recovering somewhat while overseas spending is down. Read More

For the U.S. retail industry, 2019 will most likely be a year of turbulence, and those who rely on Chinese travelers for growth need to change strategy. Read More

How will President Trump’s threats to escalate the ongoing US-China trade war impact the US tourism and luxury sector, which has seen its growth flatline for the first time in 10 years? Read More

As International Labor Day this year turns a four-day holiday, here is how luxury retailers like K11, DFS, and Galeries Lafayette attract Chinese travelers. Read More

China's travel industry has been booming, but there is still a market segment that has significant room for growth: customized luxury tours. Read More

Here is how Lancôme, Tissot, and King Power have utilized WeChat Moments ads to capture the attention of Chinese travelers before they even depart China. Read More

Chinese women continue to become a dominant force in the travel industry as Ctrip notes that they are the majority of travelers and tourism decision-makers. Read More

We interviewed 3 tourism professionals to understand how to stand out and avoid making major blunders with Chinese luxury tourists. Read More