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Travel Trends

  • 2019 Chinese Outbound Travel Report: Key Takeaways

    Tamsin Smith  |   Share
    The 2019 Chinese Outbound Travel Consumption Report is chock full of unique insights about the spending habits of Chinese travelers while abroad. Read More
  • What Brands Need to Know About Chinese Airport Travelers

    Wenzhuo Wu  |   Share
    Airports are becoming hot shopping spots for Chinese tourists, and luxury brands need to know how, where, and why they need to reach this consumer group. Read More
  • Golden Week Offers Mixed Signals for Chinese Tourist Spending

    Avery Booker  |   Share
    With Golden Week results coming in, it appears that domestic spending is recovering somewhat while overseas spending is down. Read More
  • 7 Reasons Why U.S. Retail Can No Longer Rely on Chinese Travelers

    Ruonan Zheng  |   Share
    For the U.S. retail industry, 2019 will most likely be a year of turbulence, and those who rely on Chinese travelers for growth need to change strategy. Read More
  • What a Heightened Trade War with China Would Do to US Tourism and Luxury Sales

    Richard Whiddington  |   Share
    How will President Trump’s threats to escalate the ongoing US-China trade war impact the US tourism and luxury sector, which has seen its growth flatline for the first time in 10 years? Read More
  • Luxury Retailers Celebrate May Day Holiday in Travel Style

    Ruonan Zheng  |   Share
    As International Labor Day this year turns a four-day holiday, here is how luxury retailers like K11, DFS, and Galeries Lafayette attract Chinese travelers. Read More
  • China’s Next Hot Travel Market: Customized Luxury Tours

    Matthew Lubin  |   Share
    China's travel industry has been booming, but there is still a market segment that has significant room for growth: customized luxury tours. Read More
  • Retailers and Brands Find New Ways to Increase Chinese Foot Traffic

    Ruonan Zheng  |   Share
    Here is how Lancôme, Tissot, and King Power have utilized WeChat Moments ads to capture the attention of Chinese travelers before they even depart China. Read More
  • Chinese Women Hold Up Most of the Travel Industry

    Matthew Lubin  |   Share
    Chinese women continue to become a dominant force in the travel industry as Ctrip notes that they are the majority of travelers and tourism decision-makers. Read More
  • 8 Essentials to Working with Chinese Luxury Tourists

    Sienna Parulis-Cook  |   Share
    We interviewed 3 tourism professionals to understand how to stand out and avoid making major blunders with Chinese luxury tourists. Read More
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