Travel Trends

Culture is reigning over high-end, brand-name shopping sprees for China’s millennial wanderlust. Read More

The British travel agency New Chapters offers affluent Chinese tourists cultural experiences combined with educational lessons. Read More

As the negative impact of tourism on the environment is becoming more clear, ecotourism is likewise becoming a popular trend among tourists all over the world. However, ecotourism is far from mainstream in China and remains a very luxury experience. Read More

Despite Trump’s announcement on withdrawing from the Iran nuclear deal, China remains committed to The Middle East as a global luxury partner. Read More

Chinese spending and visits in Europe fell short of expectations during this year's Chinese New Year holiday. Key destinations were the biggest losers. Read More

There is little sense of adventure among comfort-seeking luxury travelers eager only to brag about reaching the South Pole. Read More

Cash is too risky and the potential for card payment failures is too embarrassing for affluent Chinese abroad. Read More

In the last eight or so years, just as the tourism boom started to kick off in Australia, Chinese developers began directing their focus to hotel and leisure investment. Read More

Sales of watches over 5,000 euros ($6,231) rose by eight percent in France last year, according to Franceclat. Read More

Luxury travel to the Arctic and Antarctica has become de rigueur among Chinese elites who have already been to Paris and New York. What began as affluent adventuring could now serve China's geopolitical goals.  Read More