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The Future of Luxury

  • Why Digital Is the New Savoir Faire in Luxury

    Daniel Langer  |   Share
    Without digital savoir faire, brands have little chance to connect with consumers who maneuver at ease in a digital reality. Read More
  • Luxury Brands Feel the Challenge to Master Web3

    Daniel Langer  |   Share
    The challenge most brands face is not having clarity on what characteristics build competitive advantage in Web3 — and what it takes to win. Read More
  • Gucci Puts Other Luxury Brands on Notice by Accepting Crypto

    Daniel Langer  |   Share
    Gucci’s move into crypto shows that it pays to constantly push the envelope and play to win. What can other brands learn from the brand’s bold strategy? Read More
  • Why Luxury Brands Must Be Strategic With NFTs in the Metaverse

    Daniel Langer  |   Share
    The metaverse offers luxury brands exciting opportunities. It’s critical, however, to be extremely strategic and play to win, especially with NFTs. Read More
  • Why Peloton and Netflix Have Only Themselves to Blame

    Daniel Langer  |   Share
    Two companies that were once the darlings of Wall Street have turned into a disaster for investors. Luxury brands should take note. Read More
  • Why Do Luxury Brands Misunderstand Gen Z in China?

    Daniel Langer  |   Share
    Gen Zers value nothing more in brands than clear values. Hence, brand storytelling has become more critical than ever before. Read More
  • Why Wrong Pricing and Promotions Destroy Luxury

    Daniel Langer  |   Share
    Wrong pricing and promotions are the most certain way to destroy a luxury brand. Yet, many brands resort to short-term sales spikes. Why? Read More
  • Why NFTs Are the Next Mega Segment in Luxury

    Daniel Langer  |   Share
    The emerging NFT sector has particularities that make it likely to become the next mega luxury segment. Given this, storytelling is the name of the game. Read More
  • Is Virgil Abloh’s Nike x Louis Vuitton Sneaker Worth $350,000?

    Daniel Langer  |   Share
    The auctioning of Nike x Louis Vuitton sneaker for over $350,000 surprised us all. But such Added Luxury Value is vital. How can labels better estimate it? Read More
  • The Metaverse Brings a New Sense of Urgency to Luxury

    Daniel Langer  |   Share
    When the digital transformation happened, luxury brands were slow to embrace the change. Why are they making the same mistake again? Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 05/23/2022

Index LevelDaily Change% Change
222.95-$0.40-0.18%
LVMHKeringRichemont
-$1.23-$0.36+$0.12
View Index

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