E-Commerce

The Google partnership is expected to increase the level of competition between JD.com and Alibaba, a move that luxury brands need to watch closely. Read More

Ahead of JD.com's 618 Sales Festival, WeChat has launched a new shopping function that lets people shop on JD.com with just a few taps. Read More

China’s high-tech powerhouses Tencent and Alibaba are moving into the digital marketing business. And that has huge implications, opportunities, and challenges for luxury brands and digital agencies. Read More

While international brands typically default to selling on Tmall or JD.com, there are more niche cross-border platforms with lower barriers to entry. Read More

In reaction to the still high retail rents and unpredictable nature of the retail market, luxury brands flock to opening pop-up shops in the hope to deliver unique experiences to Chinese tourists and local shoppers.    Read More

In this edition of The Review, we round up breaking news discussed in our daily newsletter from May 21-25, 2018. Read More

One of the biggest headaches for brands and marketers using WeChat are the complicated rules and often unclear rules about external links. This article summarizes the main restrictions and suggests alternatives. Read More

China's e-commerce giant Alibaba is making a significant push in fighting online counterfeiters in 2017 and winning over trust from brands. Read More

Livestream shopping is a growing trend in China, and one that Tencent has been slow to embrace. Can it catch up through WeChat mini-programs? Read More

As Yoox Net-a-Porter continues to play catch-up with Farfetch, competition among the local e-commerce market is likely to intensify. Read More