Reports

Next-Level Livestreaming: How Luxury Brands Can Profit From China’s Top E-Commerce Trend
Jing Daily | Share
Inside, we break down the major Chinese platforms, present luxury brand case studies, and analyze best practices for marketers looking to start livestreaming. Read More
The Ultimate Introduction to Social Media in China
Jen King | Share
KAWO Download Read More
Gen Z Insights: Brands and Counterfeit Products
gabrielle resnick | Share
International Trademark Association (INTA) Download Read More
When Caring for People & the Planet Means Profit
gabrielle resnick | Share
Alvanon Download Read More
2018 Weibo Luxury Industry White Paper
gabrielle resnick | Share
Marketing Research Institute.Weibo Download Read More
Keeping it Social – What to Consider When Implementing a WeChat Social CRM Strategy in China (sCRM)
Jing Daily | Share
31Ten Download Read More
Tips To Get The Most Out Of WeChat For Event Marketing
Jing Daily | Share
31Ten Download Read More
The WeChat Mini Program Playbook for E-commerce
Jing Daily | Share
Azoya Consulting Download Read More
Ogilvy China on Making Luxury Brands Matter
Jing Daily | Share
Ogilvy Download Read More
Identifying and Engaging Customers Among Your WeChat Followers
Ruonan Zheng | Share
Splio Download Read More

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Index Level	Daily Change	% Change
307.68	$4.96	1.64%

LVMH	Kering	Richemont
-$0.13	+$0	+$0

Why Sports Collaborations Could Be A Goldmine For Luxury

Are Cruelty-Free Cosmetics Brands Ready For China?

What China’s Male Beauty Market Will Look Like In 2021

How Lingerie Became China’s Favorite Fashion Investment

Luxury Look: At-Home Fitness Is the One to Watch in 2021

Four Strategies for Selling Pearls to Chinese Millennials

The ‘He Economy’ Is Luxury’s Next Big Thing

The Luxury Brand Playbook for 2021: Copying What Works in China

Happy New Year: Luxury Flocks to the Year of the Ox

Has Luxury Found A Savior In China’s New Pet Craze?

Behind Perfect Diary’s Winning Cultural Collaboration Strategy

China’s Most Controversial Fashion Incidents in 2020

Is Criticism Of Its Hostile Work Culture Hurting Pinduoduo?

Will the West Catch Up With China’s Social Commerce?

Are Chinese Netizens Sick Of Mass Digitization?

Who Benefits from Xiaomi’s Blacklisting?

Next-Level Livestreaming: How Luxury Brands Can Profit From China’s Top E-Commerce Trend

The Ultimate Introduction to Social Media in China

Gen Z Insights: Brands and Counterfeit Products

When Caring for People & the Planet Means Profit

2018 Weibo Luxury Industry White Paper

Keeping it Social – What to Consider When Implementing a WeChat Social CRM Strategy in China (sCRM)

Tips To Get The Most Out Of WeChat For Event Marketing

The WeChat Mini Program Playbook for E-commerce

Ogilvy China on Making Luxury Brands Matter

Identifying and Engaging Customers Among Your WeChat Followers