Market Trends

Chinese companies are attempting to climb up the value chain from the world’s manufacturing base to a country of creation and original ideas. Read More

Despite the introduction of the new e-commerce law, Chinese resellers have found creative ways to engage in daigou activities between China and South Korea. Read More

Today, China's homegrown streetwear brands like Li Ning and Hi Panda are attracting younger Chinese consumers at an unprecedented rate. Read More

Children’s Day may be less known in the West, but it's a popular one in China. Read below to find out how Burberry, MCM, and Montblanc celebrated the holiday. Read More

Currently, over 30 percent of Chinese grads attending college and universities in New York and Boston regularly buy luxury goods to take home. Read More

In our latest column, we pose a hot button question to executives, researchers, and consumers to demystify one aspect of the business of luxury in China. Read More

The future of the wellness sector, and the athleisure trend, in particular, will continue to grow rapidly in the Chinese market. Read More

Rigid and highly aging-anxious, Chinese millennials are investing heavily in anti-aging products to avoid the future effects of aging. Read More

Recent trends on Chinese social media networks are showing a strong desire from both children and elders to reconnect and share more with each other. Read More

Price benchmarking enables premium and luxury brands to adapt their price strategy according to ongoing market developments. Read More