Market Trends

The Google partnership is expected to increase the level of competition between JD.com and Alibaba, a move that luxury brands need to watch closely. Read More

The trend of luxury retailers revamping beauty category seems to be: bigger space, more brands offerings, and increasingly experiential shopping options. Read More

As the growth of streetwear consumption in China surpasses that of other fashion categories, the increasing exposure to urban clothing will make consumers open to the option of investing in a pair of higher-priced sneakers. Read More

Celebrity endorsement has been an effective way for luxury brands to market in China, but it may be changed for at least three reasons. Read More

From private studios to luxurious yachts, gorgeous rooftop gardens to abandoned factories, tech startups are helping luxury brands find the perfect spots for their events. Read More

What’s the one top high-fashion look you can’t get in China today, a nation otherwise famous for lightning-fast sewing and identical knock-offs? Surprise: it’s Meghan Markle’s wedding dress. Read More

A new study by Kadence International indicates 'experiential' marketing is effective in making a luxury brand look more luxurious to Chinese consumers. Read More

Chinese consumers’ appreciation for the high-end floral industry shows no signs of wilting. Read More

There’s a growing trend for younger buyers in China to leapfrog traditional credit cards and get online credit set up as their first credit usage. Read More

China is responsible for 75 percent of the fur sold globally. Now brands in China are drawing attention to the harm caused by a material often associated with luxury. Read More