Market Trends

The recent drop in Chinese international tourists and students is causing many U.S. universities and retailers to get creative in how to manage this loss. Read More

Ralph Lauren is betting big in China — 39 stores this year alone and its own e-commerce site — but the continuing trade war could cloud their rosy forecast. Read More

Jing Daily explores how Ekseption, a popular multi-brand fashion store located in Madrid, is successfully cultivating a growing Chinese customer base. Read More

Many brands market to millennials and Gen Zers as one group in China, but because of their unique differences, they must be targeted separately. Read More

Global brands often conflate Modernization and Westernization, but the missing link is a deep cultural understanding of consumer purchase motivations. Read More

The market for exclusive sneakers and streetwear is already established in China, where young streetwear enthusiasts have fueled a demand for exclusivity. Read More

Blockchain technology will allow customers to not only make sure a product isn’t counterfeit, but it’s also as a way to deliver added value to the customer. Read More

As the Hong Kong protest deepen, China is taking unprecedented measures in an effort to reclaim control without looking too overtly involved. What’s next? Read More

International fast fashion brands must up their game in China to win over a growing middle-class that has plenty of choices. Read More

As China's millennials becomes more sophisticated, brands should rethink how they can engage with the market to build long-lasting brand loyalty. Read More