Market Analysis
Dior Jumps Into China’s Metaverse
Luxury house Dior launched its first-ever metaverse fashion show in China, “On the Road,” with Baidu’s metaverse social app XiRang. Read MoreWhy Luxury’s Needs to Watch Xi’an – China’s Northwest Gateway
As global companies struggle to connect with an increasingly remote China, Jing Daily presents its next city guide. Is Xi’an luxury’s new entry point? Read MoreThe Resale Market Is Booming. Why Isn’t Luxury Taking Note?
Chanel has announced another price increase. But this is sure to backfire as Chinese youth have found alternative sources of luxury in the resale market. Read MoreDouyin Enters Digital Fashion With New Platform Pheagee
With the launch of new platform Pheagee, Douyin has made digital fashion its new battleground. Can it secure this untapped market? Read MoreKey Takeaways From the Webinar ‘NFTs: The Pros and Cons of Monetizing Luxury NFTs’
On April 25, Jing Daily hosted a webinar on the building blocks of NFT curation for luxury brands, outlining the benefits and pitfalls of the process. Read MoreH&M Copies a Chinese Designer. Will There Be Fallout?
Chet Lo has called out fast fashion conglomerate H&M for copying his designs. Why is it making the headlines? Read MorePrada’s ‘Vibe Shift’ Could Be a Turning Point For Luxury Marketing in China
As Prada faces a dip in China market momentum, there are signs that the brand could be well-placed to weather uncertainty in the months ahead. Read More5 Tips for Navigating Hard Luxury in China
Hard luxury is back with a bang. But this momentum reflects a dynamic that is disrupting traditional brand-consumer relationships. Read MoreNike x RTFKT Launch Nike Cryptokick NFT Sneakers
After months of teasing and elaborate quests, Nike and RTFKT have revealed what’s inside their elusive Mnlth collaboration: a virtual pair of Nike sneakers. Read MoreWhat’s Behind China’s Country Bumpkin Trend?
China’s fascination with the country bumpkin or “rube” trend is the focus of this month’s Chinese Collabs column. Here’s what luxury needs to know. Read More