NFT
What Can Luxury Learn From Streetwear In The Metaverse?
Luxury is charging into the digital world at full speed, but streetwear’s success in the metaverse prevails. What can the luxury industry learn from its community-driven counterpart? Read More-
Phygital’s Fashion Takeover: Are Web3’s Digital Twins Necessary?
Luxury brands are betting on a phygital NFT strategy, offering digital goods with IRL counterparts. Is this the answer to fashion's overproduction problem? Read More
Jordan Brand Jumps Into China’s Metaverse With Tencent
Jordan Brand has teamed up with Super QQ Show to launch exclusive digital fashion pieces in celebration of its 25th anniversary in the Chinese market. Read More
The Duality Of The Chinese Metaverse
As local governments release high-profile metaverse initiatives, major Chinese NFT platforms are taking a step back. What explains the divergence? Read More
Metawashing: The Latest Buzzword Taking Over Web3
As fashion brands rush to enter the metaverse, it’s time to look beyond the hype and confront the environmental price of the industry’s buzzy drops. Read More
Prada Captures China’s Attention With Help From The Metaverse
To celebrate the release of its Fall 2022 collection in Beijing, Prada joined forces with Baidu’s XiRang to create an interactive livestream of the runway. Read More
Is Tiffany’s New CryptoPunk Pendant Worth The $50,000 Price Tag?
Tiffany & Co. has sent shockwaves through Web3 with its inaugural virtual campaign, which aims to target the highly-exclusive CryptoPunk NFT community. Read More
Meet China’s Avatar Shapers
Gen Z wants individualization and personality. And so a new profession has emerged — with users designing faces for other’s virtual avatars. Read More
5 Things You Need To Know About Digital Collectibles In China
Here are Jing Daily's five market-proven tips for brands looking to build hype online and tap the spending power of young Chinese consumers. Read More
Baidu Extends Metaverse Push With Virtual Hosts
Baidu is taking the next step in its ambitious Web3 rollout. Will the use of virtual hosts allow the tech gaint to dominate China’s metaverse? Read More
